FEATURES

Zelist Monitor can be a useful tool for corporations and multi-brand communication agencies with complex monitoring needs (multiuser accounts, media or brand monitoring, advanced filtering, custom exports, integration options with different applications, etc.), but also a handy tool for small business sector and medium-sized or an easy to use solution for start-ups.

Project overview
II. INTERFACE DESCRIPTION
Homepage description - Monitored expressions
1
What is the workflow for Zelist Monitor?
2
Why are groups helpful?
3
How do I introduce expressions for monitoring?
4
Do I introduce expression with or without diacritics?
5
Can the introduced expressions be modified?
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How do the introduced expressions differ according to the monitoring module?
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How do I receive the monitoring results?
8
Demographic and geographical statistics
9
What is the Viewership?
10
What is the estimaned Viewership of a mention?
11
How is the (estimated) Viewership of a mention computed?
12
How is the average traffic estimated for Zelist blogs that are not enrolled on Trafic.ro?
13
How is the (estimated) Viewership graphically represented?
14
What is the impact of a mention?
15
How is the Viewership of a social media channel computed?
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What is the importance of a source and how is it computed?
17
What is the relevance of a mention and how can I change it?
18
What does the sentiment represent?
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How can I use tags?
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Tagcloud: the brand's radiography in social media
21
Filter of results
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Multiple marking in the filtration of appereances
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Filtered results can be exported
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Favourite articles can be sent via e-mail
25
What can we find in the Influencers sub-menu?
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Customs lists
27
Alert + Daily/weekly summary facility
28
How do I set alerts in Romanian?
29
Automatic analysis presentation
30
Graphic customization of automatic analysis
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How do I add an analysis in Romanian?
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Sections of the automatic analysis
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Methods of exporting the content and of using it with other applications
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Methods of directly integrating the content in other applications
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Collaborative work and sub-user accounts
36
Task management
37
What is Social Media Campaigns Monitor?
38
Alerts In Social Media Campaigns Monitor
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Social Media Insights
40
.roBlogs Index, .roTwitter Index, .roFacebookIndex, .roOnline_press Index
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II.
12.

How is the (estimated) Viewership of a mention computed?

The (estimated) Viewership for each mention is estimated with the help of an algorithm that combines a set of characteristic variables for the primary source with a set of variables specific to the secondary sources.

The variables specific to the primary source are: the medium number of visitors for a blog, the typology of the blog, its rank in top Zelist, estimated average traffic based on their position in Zelist Top, corroborated with the medium traffic reported by Trafic.ro.

The term "secondary sources" refers to the takeover and spread of advertising messages by primary sources on blogs, Twitter or Facebook.
The variables of the secondary sources that are a part of the computing algorithm are: the number of potential visitors generated by each takeover and by the importance of the secondary source (be that its rank on Zelist, the number of Twitter followers and the number of fans/members on Facebook).

In that which concerns takeovers and the dissemination of messages on Facebook, we take into account the degree of interaction of that message on the page on which it was posted on, related to the total number of fans/members.