Online visibility pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
Total aparitii 6,058 -26,1%  
Presa online * 840 +27,1% 345 surse
Bloguri+Forumuri 712 +16,0% 194 surse
Retele sociale * 4,506 -34,9% 1,359 surse

Presa online contine peste 4000 de surse online si comentariile date.

Retelele sociale includ aparitiile din cele peste 350 000 de conturi de Twitter, peste 70 000 de pagini de Facebook, din cele peste 118 000 de canale romanesti de Youtube si 224 000 de comentatori romani (utilizatori logati care au comentat cel putin o sigura data incepand cu data de 1 ianuarie 2010)..

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  Top expresii pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
Top Aparitii Surse Viewership
1. L'Oreal Paris 253 170 2,055,004
2. Avon 1,297 500 2,050,172
3. Sabon 202 134 978,411
4. Nivea 290 167 685,334
5. Maybelline 170 114 563,297
6. Melkior 313 112 521,538
7. SYOSS 27 10 521,131
8. Apivita Romania 25 11 481,649
9. Bioderma 677 134 476,187
10. Oriflame 811 231 417,468
11. Galenic 20 6 369,437
12. Rowenta 64 33 308,506
13. Pantene 218 38 306,563
14. Farmec 329 201 288,670
15. Vichy 188 124 253,493
16. Durex 196 131 243,528
17. Garnier 139 107 202,408
18. Cosmetic Plant 47 10 180,354
19. Eau Thermale Avène 60 48 163,471
20. Elmiplant 69 43 153,055

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  Facebook activity pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
  • Fan-page interaction

    Fans Interaction

    Total comments:
    1,672 (-49,6%)

    Total likes:
    45,266 (+9,6%)

    Total shares:
    7,549 (+35,4%)

  • Average response

    Average Response

    Likes/Post:
    196 (+45,2%)

    Comments/Post:
    7 (-36,4%)

    Shares/Post:
    33 (+83,3%)

  • Content text

    Text Content

    Total Posts:
    231 (-19,2%)

    Total Links:
    3 (-57,1%)

    Total Statuses:
    2 (-77,8%)

  • Content video

    Video Content

    Total Photos:
    193 (-19,2%)

    Total Videos:
    33 (-35,3%)

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  Facebook top players pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
Top Page Posts Interactions Share of
voice
1. BIODERMA 22 16399 15.3%
2. Forever Living Products Romania HQ 61 15841 14.7%
3. NIVEA 13 13289 12.3%
4. COSMETIC PLANT 18 12910 12.0%
5. Oriflame 44 12926 12.0%
6. Syoss 7 6641 6.2%
7. Avon Space 23 6653 6.2%
8. Melkior Professional Romania 82 4876 4.5%
9. Farmec 10 2051 1.9%
10. Rowenta Romania 4 1959 1.8%
11. La Roche-Posay 10 1731 1.6%
12. SABON 20 1454 1.3%
13. Schwarzkopf 7 1329 1.2%
14. elmiplant 25 1167 1.1%
15. L'Erbolario in Sensiblu-Romania 4 1123 1.0%

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  Facebook timing pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
Day Posts Likes Comm Shares
Wed 43 10220 267 1315
Thu 36 6379 169 1654
Fri 44 11001 331 1735
Sat 23 2954 146 508
Sun 13 1595 37 173
Mon 37 7695 628 1199
Tue 35 5493 146 974
"Posts" by time of day
morning (6-12) 106
after noon (12-18) 85
evening (18-24) 36
nights (24-6) 4

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  Facebook top content pentru categoria
Ingrijire Corporala & Cosmetice – Ianuarie, 2020  
CONCURS Dragoste la... primul machiaj! Pentru luna iubirii ne-am gandit sa celebram Dragostea printr-un concurs. Ce trebuie sa faci ca sa intri in ConcursSa completezi formularul de
Melkior Professional Romania
Brosura 2 e aici, gata de rasfoit impreuna cu Andreea Remetan. Ti-am pregatit lansari cu adevarat inovatoare, cum sunt Fiolele Anew Skin Reset, noutati glossy din lumea de beauty, dar
Avon Space

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