Online visibility pentru categoria
Home Care – Mai, 2020  
Total aparitii 1,061 +4,1%  
Presa online * 70 -27,1% 42 surse
Bloguri+Forumuri 193 -29,6% 28 surse
Retele sociale * 798 +23,0% 280 surse

Presa online contine peste 8100 de surse online si comentariile date.

Retelele sociale includ aparitiile din cele peste 76 000 de pagini de Facebook, din cele peste 118 000 de canale romanesti de Youtube si 224 000 de comentatori romani (utilizatori logati care au comentat cel putin o sigura data incepand cu data de 1 ianuarie 2010)..

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  Top expresii pentru categoria
Home Care – Mai, 2020  
Top Aparitii Surse Viewership
1. Persil 160 31 9,850,945
2. Tefal 418 157 636,507
3. Ariel 47 25 150,001
4. Lenor 62 38 111,718
5. Coccolino 101 11 107,711
6. AirWick 83 3 46,674
7. Fairy 14 11 40,068
8. Calgon 93 82 27,011
9. Rivex 5 5 21,324
10. Scotch-Brite 5 3 15,043
11. DERO 34 20 12,982
12. Mr. Muscolo 9 9 9,271
13. Omo 10 3 4,360
14. Perwoll 14 11 3,556
15. Tide 2 2 1,707
16. Bonux 2 2 571
17. BioCarpet 2 2 32

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  Facebook activity pentru categoria
Home Care – Mai, 2020  
  • Fan-page interaction

    Fans Interaction

    Total comments:
    311 (+8,0%)

    Total likes:
    2,585 (-80,0%)

    Total shares:
    216 (+107,7%)

  • Average response

    Average Response

    Likes/Post:
    136 (-85,3%)

    Comments/Post:
    16 (-23,8%)

    Shares/Post:
    11 (+57,1%)

  • Content text

    Text Content

    Total Posts:
    19 (-21,4%)

    Total Links:
    1

    Total Statuses:
    3

  • Content video

    Video Content

    Total Photos:
    11 (-21,4%)

    Total Videos:
    4

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  Facebook top players pentru categoria
Home Care – Mai, 2020  
Top Page Posts Interactions Share of
voice
1. Fairy Romania 6 1744 27.4%
2. Scotch-Brite 44 1629 25.5%
3. DERO 9 1269 19.9%
4. ARIEL 2 1043 16.3%
5. Tefal 9 596 9.3%
6. CoccolinoRomania 4 99 1.6%
7. BioCarpet OdourControl 0 0 0.0%
8. AirWick Romania 0 0 0.0%
9. Lenor Romania 0 0 0.0%

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  Facebook timing pentru categoria
Home Care – Mai, 2020  
Day Posts Likes Comm Shares
Fri 6 325 60 16
Mon 3 993 150 157
Thu 6 1040 57 42
Tue 3 216 44 2
Wed 1 30 0 1
"Posts" by time of day
morning (6-12) 5
after noon (12-18) 10
evening (18-24) 4
nights (24-6) 0

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  Facebook top content pentru categoria
Home Care – Mai, 2020  
#JocurileBucatariei au inceput si te provoaca si pe tine sa te inscrii. Pregateste-ti vasele si atitudinea #FairyFun, iar noi pregatim premiile. Ce trebuie sa faci? Fa o poza cu tine
Fairy Romania
Unilever se implica activ prin intermediul brandurilor Dero, Dove, Domestos, Delikat, Hellmann s si Betty Ice in sprijinirea comunitatilor si protejarea grupurilor vulnerabile din toata
DERO

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