{"id":8339,"date":"2016-10-24T17:00:53","date_gmt":"2016-10-24T15:00:53","guid":{"rendered":"http:\/\/www.zelist.ro\/blog\/?p=8339"},"modified":"2016-10-24T17:00:53","modified_gmt":"2016-10-24T15:00:53","slug":"cluj-napoca-gazduieste-a-9-a-editie-a-celui-mai-important-punct-de-intalnire-a-industriei-de-ecommerce","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/cluj-napoca-gazduieste-a-9-a-editie-a-celui-mai-important-punct-de-intalnire-a-industriei-de-ecommerce\/","title":{"rendered":"Cluj-Napoca gazduieste a 9-a editie a celui mai important punct de intalnire a industriei de eCommerce"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2016\/09\/prim-afis-e1473774443718.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7861\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2016\/09\/prim-afis-e1473774443718.jpg\" alt=\"prim afis\" width=\"650\" height=\"402\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><em>Sell them your story!<\/em> este tematica sub care vor fi reunite prezentarile complexe, workshop-urile interactive si dezbaterile pe tematici de actualitate a peste 30 de speakeri nationali si\u00a0internationali, specialisti in domeniul comertului electronic.<\/p>\n<p style=\"text-align: justify;\">Structurat pe doua zile, evenimentul TeCOMM eCommerce Conference &amp; Expo aduce\u00a0impreuna in 25 si 26 octombrie, la Grand Hotel Italia din Cluj-Napoca, peste 300 de\u00a0proprietari de magazine online si specialisti din domeniul eCommerce, in cadrul celei de-a 9-a\u00a0editii a evenimentului.<\/p>\n<p style=\"text-align: justify;\">Prima zi este dedicata conferintei propriu-zise, iar in cadrul acesteia vor sustine prezentari\u00a0speakeri recunoscuti la nivel mondial precum <strong>Jonathan Chippindale<\/strong> (Chief Executive of\u00a0Holition), <strong>Mitch Goldman<\/strong> (Head of Product &amp; Partnerships Storegecko), <strong>Giacomo Summa<\/strong>\u00a0(Co-Fondator &amp; CEO Stylect), <strong>Florin Filote<\/strong> (Marketplace director eMAG),<strong> Mihai Patrascu<\/strong>\u00a0(Fondator &amp; CEO evoMAG), <strong>Marius Costin<\/strong> (Country Manager PayU) sau <strong>Toma Matei<\/strong>\u00a0(Head of Commercial Eastern Europe Ve Interactive). Acestia vor aborda subiecte precum:\u00a0publicitatea prin video-urile programatice, platile online sau evolutia mCommerce-ului.<\/p>\n<p style=\"text-align: justify;\"><strong>Marketing-ul, antreprenoriatul si conversiile \u2013 aspecte cheie discutate in cadrul\u00a0workshop-urilor din a doua zi a evenimentului<\/strong><\/p>\n<p style=\"text-align: justify;\">Ziua de 26 octombrie este dedicata workshop-urilor pe teme de interes din domeniul\u00a0marketing-ului, antreprenoriatului sau conversii\/SEO\/PPC. In cadrul sesiunii Markday,\u00a0workshop-urile vor fi sustinute de catre <strong>Catalina Ionescu<\/strong> (Client Partner eCommerce CEE),\u00a0<strong>Marius Deak<\/strong> (Founder &amp; CEO Avandor), <strong>Alexandra Craciun<\/strong> (Communication Consultant)\u00a0si<strong> Lucia Ciuca<\/strong> (Managing Director Quantum Data Science).<\/p>\n<p style=\"text-align: justify;\">Workshop-urile dedicate antreprenoriatului vor fi sustinute de speakeri nationali si\u00a0internationali precum <strong>Alexander Goesswein<\/strong> (Central Europe Managing Director Criteo),\u00a0<strong>Sergiu Negut<\/strong> (Dean MSRM), <strong>Ionut Grossu<\/strong> (Managing Director &amp; Co-Founder Service\u00a0Return) si <strong>Catalin Popa<\/strong> (Azure Business Development Manager Microsoft). De asemenea,\u00a0<strong>Roxana Petre<\/strong> (Business Development Manager Romania MasterCard) va sustine prezentarea\u00a0\u201eThe future of payment is now!\u201d.<\/p>\n<p style=\"text-align: justify;\">Tematica conversiilor\/SEO\/PPC este abordata de Urs Eros (Manager InterNetX), <strong>Grews\u00a0Gore<\/strong> (Sales Account Manager), <strong>Cristian Ignat<\/strong> (Chief Canopyst Canopy), <strong>Florinel Ioan\u00a0Chis<\/strong> (Executive Director ARMO) si <strong>Ovidiu Joita<\/strong> (Owner IAgency), ce vor prezenta studii de\u00a0caz relevante in domeniu.<\/p>\n<p style=\"text-align: justify;\"><strong>Black Friday in Romania 2016 \u2013 despre pasiunea romanilor de a face\u00a0cumparaturi online, strategii si studii de caz.\u00a0<\/strong><\/p>\n<p style=\"text-align: justify;\">In cea de-a doua zi a evenimentului va avea loc sesiunea de dezbatere pe tema Black Friday\u00a02016, in cadrul careia Victor Tighinean (General Manager ECCO Shoes), Mihai Patrascu\u00a0(Founder &amp; CEO evoMAG), Ionut Grossu (Managing Director &amp; Co-Founder Service Return)\u00a0si Roxana Petre (Business Development Manager Romania MasterCard) vor vorbi despre\u00a0strategiile utilizate de catre companii in ziua cunoscuta drept vinerea neagra a reducerilor.<\/p>\n<p style=\"text-align: justify;\"><strong>Incepator in eCommerce? Start-up Area este sesiunea dedicata celor la inceput\u00a0de drum in comertul electronic<\/strong><\/p>\n<p style=\"text-align: justify;\">In premiera, TeCOMM va include in acest an, sesiunea Start-up Area, dedicata companiilor\u00a0care nu detin inca un magazin online. Speakerul international <strong>Maarten Deboo<\/strong> (CEO\u00a0Baldwin) va discuta despre cum poti creste rata de conversie, iar <strong>Attila Birtha<\/strong> (Managing\u00a0Partner Proclick) va prezenta pasii necesari pentru a incepe o afacere in online. <strong>Calin Biris\u00a0<\/strong>(Digital Director Loopaa Marcom) va sustine workshop-ul pe tema Branding and Marketing\u00a0my eCommerce business, iar <strong>Cosmin Daraban<\/strong> (CEO &amp; Co-Founder Silkweb) va prezenta\u00a0modul in care o companie poate sa-si formeze si sa-si mentina relatia cu clientii.<\/p>\n<p style=\"text-align: justify;\">TeCOMM eCommerce Conference &amp; Expo a reunit in ultimii 5 ani in Cluj-Napoca peste 1400\u00a0de participanti si a inclus peste 250 de prezentari, workshop-uri si dezbateri sustinute de peste\u00a0180 de speakeri nationali si internationali. Evenimentul este organizat de Libero Events,\u00a0agentia de evenimente si PR, B2B si B2C, sub semnatura careia au loc conferinte si\u00a0<strong>workshopuri<\/strong>: The Woman, HR Summit, TeCOMM, MarkDay, Architecture, Software\u00a0Architecture Day, Digital Travel Forum, Fiscalitate 24.7, Cluj Sales Conference, Signal\u00a0Connect, dar si<strong> targuri<\/strong>: Touristica.<\/p>\n<p style=\"text-align: justify;\">Companiile care au inteles aportul pe care conferinta de eCommerce il are in dezvoltarea mediului de afaceri\u00a0online si care sustin acest eveniment sunt:<\/p>\n<p style=\"text-align: justify;\">Main Partner: Raiffeisen Bank\u00a0Gold Sponsor: Ve Interactive, Mastercard<\/p>\n<p style=\"text-align: justify;\">Silver Partner: PayU<\/p>\n<p style=\"text-align: justify;\">Recommended Payment Processor: Netopia mobilPay<\/p>\n<p style=\"text-align: justify;\">Parteneri: Microsoft, DPD, Easyhost, DWF, Hostvision, Proclick, IAgency, Service Return, Profitshare,<\/p>\n<p style=\"text-align: justify;\">Conectoo, Chic Ville, EuroGSM, MxHost, Optivoice, Free Wifi, Findoo.ro, OpenVille, Mready, Filadelfia\u00a0Turism.<\/p>\n<p style=\"text-align: justify;\">Official car: Pony Car Sharing<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Sell them your story! este tematica sub care vor fi reunite prezentarile complexe, workshop-urile interactive si dezbaterile pe tematici de actualitate a peste 30 de speakeri nationali si\u00a0internationali, specialisti in domeniul comertului electronic. Structurat pe doua zile, evenimentul TeCOMM eCommerce Conference &amp; Expo aduce\u00a0impreuna in 25 si 26 octombrie, la Grand Hotel Italia din [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192,8],"tags":[908,966],"class_list":["post-8339","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","category-social-media","tag-social-media","tag-tecomm"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-2av","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/8339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=8339"}],"version-history":[{"count":2,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/8339\/revisions"}],"predecessor-version":[{"id":8341,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/8339\/revisions\/8341"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=8339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=8339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=8339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}