
{"id":5482,"date":"2014-11-19T09:55:56","date_gmt":"2014-11-19T07:55:56","guid":{"rendered":"http:\/\/www.zelist.ro\/blog\/?p=5482"},"modified":"2014-11-19T10:15:50","modified_gmt":"2014-11-19T08:15:50","slug":"marketing-tribe-unim-triburile-din-marcom-ul-local","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/marketing-tribe-unim-triburile-din-marcom-ul-local\/","title":{"rendered":"Marketing Tribe \u2013 Unim Triburile din MarCom-ul local"},"content":{"rendered":"<p><strong>IAA Young Professionals Cluj anun\u021b\u0103 cea de-a II-a edi\u021bie a proiectului Marketing Tribe, dedicat comunit\u0103\u021bii de marketing \u0219i comunicare din Cluj-<\/strong><\/p>\n<p>&#8220;<strong>Lumea e organizat\u0103 \u00een triburi, care se afl\u0103 \u00een permanent\u0103 c\u0103utare de lideri. Brand-ul t\u0103u poate ajuta un grup s\u0103 devin\u0103 trib<\/strong>&#8220;- Seth Godin, Tribes.<\/p>\n<p>Asocia\u021bia tinerilor profesioni\u0219ti \u00een marketing \u0219i comunicare, IAA YP Cluj, organizeaz\u0103 evenimentul <strong>Marketing Tribe 2.0<\/strong> cu tema: <em><strong>OF-urile din MarCom<\/strong><\/em>.<\/p>\n<p>Scopul proiectului este crearea unei leg\u0103turi \u00eentre reprezentan\u021bii industriei de MarCom din Transilvania.<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-2.0-Afis.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5484\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-2.0-Afis.png\" alt=\"Marketing Tribe 2.0 - Afis\" width=\"650\" height=\"919\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-2.0-Afis.png 1414w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-2.0-Afis-212x300.png 212w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><strong>Triburile<\/strong>. Au ap\u0103rut odat\u0103 ca niciodat\u0103 rotocoale de fum \u015fi strig\u0103te de adunare. A\u015fa cum, pe vremuri, la un singur semnal se aduna toat\u0103 lumea \u00een jurul focului, anul trecut, la semnalul IAA YP Cluj, comunitatea de marketing s-a adunat la lansarea catalogului <strong><em>Marketing Tribe<\/em><\/strong>. De atunci, credem cu t\u0103rie c\u0103 suntem <em><strong>Smarter By Association<\/strong><\/em>.<\/p>\n<p><strong>#UnimTriburile<\/strong>. Anul acesta evolu\u0103m, \u00eempreun\u0103, cu pa\u0219i digitali, spre <em><strong>Marketing Tribe 2.0<\/strong><\/em>. Organiz\u0103m dezbaterea cu tema: <em><strong>OF-urile din MarCom<\/strong><\/em>, cu un panel de speakeri reprezentativi, din mediul de business local \u0219i national: <a href=\"http:\/\/ro.linkedin.com\/in\/sergiumirceal\" target=\"_blank\"><strong>Sergiu Mircea<\/strong><\/a>, Head of Marketing, Segments and Retail Products la Banca Transilvania, <a href=\"http:\/\/ro.linkedin.com\/pub\/razvan-crisan\/18\/33\/a34\" target=\"_blank\"><strong>R\u0103zvan Cri\u0219an<\/strong><\/a>, Director General, MSA Advertising, <strong><a href=\"http:\/\/ro.linkedin.com\/in\/victorgavronschi\" target=\"_blank\">Victor Gavronschi<\/a><\/strong>, Director General, Loopaa Marcom \u0219i coordonator al catalogului lansat la prima edi\u0163ie, <a href=\"http:\/\/ro.linkedin.com\/pub\/sonia-nechifor\/12\/921\/2a7\" target=\"_blank\"><strong>Sonia Nechifor<\/strong><\/a>, Managing Partner PR Venture \u0219i Director Editorial Revista Bulevard, <a href=\"http:\/\/ro.linkedin.com\/in\/andivanca\" target=\"_blank\"><strong>Andi Vanca<\/strong><\/a>, PR Manager Electric Castle Festival \u0219i <a href=\"http:\/\/ro.linkedin.com\/in\/ioanacaprar\" target=\"_blank\"><strong>Ioana C\u0103prar<\/strong><\/a>, Consultant MarCom. Moderatorul evenimentului va fi<a href=\"http:\/\/ro.linkedin.com\/in\/calinbiris\" target=\"_blank\"><strong> C\u0103lin Biri\u0219<\/strong><\/a>, Pre\u0219edintele asocia\u021biei IAA YP Cluj \u0219i Digital Director \u00een agen\u021bia Loopaa Marcom.<\/p>\n<p>La eveniment sunt a\u0219tepta\u021bi <strong>200 de participan\u021bi<\/strong> care vor avea ocazia s\u0103 interac\u021bioneze cu speakerii \u0219i \u00eempreun\u0103 vom g\u0103si solu\u021bii la problemele reale cu care se confrunt\u0103 agen\u021biile, companiile, respectiv speciali\u0219tii de marketing \u0219i comunicare. Evenimentul va avea loc miercuri, <strong>26 noiembrie<\/strong>, \u00eencep\u00e2nd cu ora <strong>18:00<\/strong> la <strong>International Ballroom<\/strong>. Participarea este gratuit\u0103 \u015fi se face exclusiv pe baz\u0103 de <a href=\"http:\/\/iaayp.ro\/index.php\/ce-citim\/ce-citim-2\/217-marketing-tribe-2-0-of-urile-din-marcom\" target=\"_blank\">\u00eenscriere<\/a>, \u00een limita locurilor disponibile, p\u00e2n\u0103 luni, 24 Noiembrie, 2014.<\/p>\n<p>IAA Young Professionals Cluj reprezint\u0103 un program interna\u0163ional al International Advertising Association care reune\u015fte tineri profesioni\u015fti din domeniul MarCom. \u00cen Rom\u00e2nia exist\u0103 \u00een prezent 2 filiale, la Bucure\u015fti \u015fi la Cluj-Napoca (\u00eencep\u00e2nd din 2009). Proiecte IAA YP Cluj 2012-2013: \u201cCum comunic\u0103 ONG-urile?\u201d, \u201cARTvertising\u201d, \u201cMarketing dup\u0103 perdea\u201d, Client Centric Conference, Civic Vox \u0219i \u201cMarketing Tribe\u201d.<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-editia-I-2013.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5485\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-editia-I-2013.jpg\" alt=\"Marketing Tribe - editia I, 2013\" width=\"650\" height=\"433\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-editia-I-2013.jpg 900w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2014\/11\/Marketing-Tribe-editia-I-2013-300x200.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<p>Vezi cum a fost la <a href=\"https:\/\/www.youtube.com\/watch?v=g2vhy83S_TY\" target=\"_blank\"><strong>Marketing Tribe 2013<\/strong><\/a> \u0219i <strong><a href=\"http:\/\/www.slideshare.net\/iaaypcluj\/raport-lansare-catalog-marketing-tribe-2013\" target=\"_blank\">raportul evenimentului<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>IAA Young Professionals Cluj anun\u021b\u0103 cea de-a II-a edi\u021bie a proiectului Marketing Tribe, dedicat comunit\u0103\u021bii de marketing \u0219i comunicare din Cluj- &#8220;Lumea e organizat\u0103 \u00een triburi, care se afl\u0103 \u00een permanent\u0103 c\u0103utare de lideri. Brand-ul t\u0103u poate ajuta un grup s\u0103 devin\u0103 trib&#8220;- Seth Godin, Tribes. Asocia\u021bia tinerilor profesioni\u0219ti \u00een marketing \u0219i comunicare, IAA YP [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[855,856],"class_list":["post-5482","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-marcom","tag-marketing-tribe"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-1qq","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=5482"}],"version-history":[{"count":4,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5482\/revisions"}],"predecessor-version":[{"id":5488,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5482\/revisions\/5488"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=5482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=5482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=5482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}