{"id":544,"date":"2011-05-19T09:31:06","date_gmt":"2011-05-19T07:31:06","guid":{"rendered":"http:\/\/www.zelist.ro\/blog\/?p=544"},"modified":"2011-05-19T09:31:06","modified_gmt":"2011-05-19T07:31:06","slug":"desperados-party-una-dintre-cele-mai-de-succes-campanii-online-de-la-inceputul-anului","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/desperados-party-una-dintre-cele-mai-de-succes-campanii-online-de-la-inceputul-anului\/","title":{"rendered":"Desperados party &#8211; una dintre cele mai de succes campanii online de la inceputul anului"},"content":{"rendered":"<p style=\"text-align: justify;\">Evenimentul organizat cu ocazia lansarii oficiale a brandului Desperados in Romania s-a bucurat de o acoperire foarte buna pe twitter si in blogosfera.<\/p>\n<p style=\"text-align: justify;\">Pe Twitter, <em>Desperados party<\/em> s-a bucurat de cele mai multe mentiuni in ziua lansarii.<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-546 aligncenter\" title=\"Desperados party\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party.jpg\" alt=\"\" width=\"579\" height=\"363\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party.jpg 724w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party-300x188.jpg 300w\" sizes=\"auto, (max-width: 579px) 100vw, 579px\" \/><\/a><\/p>\n<p>Barbatii au mentionat de cele mai multe ori expresia monitorizata iar grupa de varsta a celor mai multi emitenti este 19-24 de ani.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-547 aligncenter\" title=\"Desperados party1\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party1.jpg\" alt=\"\" width=\"558\" height=\"319\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party1.jpg 698w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperados-party1-300x171.jpg 300w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/numar-de-aparitii1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-552 aligncenter\" title=\"numar de aparitii\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/numar-de-aparitii1.jpg\" alt=\"\" width=\"548\" height=\"378\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/numar-de-aparitii1.jpg 609w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/numar-de-aparitii1-300x206.jpg 300w\" sizes=\"auto, (max-width: 548px) 100vw, 548px\" \/><\/a><\/p>\n<p>Chiar daca numarul mentiunilor pe Twitter este mai mare decat numarul mentiunilor pe bloguri, impactul blogurilor este de aproximativ 3,5 ori mai mare. Presa, cu doar 1.1% din totalul mentiunilor depaseste din punct de vedere al impactului mentionarile pe Facebook si comentariile de pe bloguri.<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Impact-pe-sursa.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-553 aligncenter\" title=\"Impact pe sursa\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Impact-pe-sursa.jpg\" alt=\"\" width=\"554\" height=\"374\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Impact-pe-sursa.jpg 615w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Impact-pe-sursa-300x202.jpg 300w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/><\/a><\/p>\n<p>Cele mai multe articole care contin expresia monitorizata au fost scrise de:<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Articole-scrise.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-549 aligncenter\" title=\"Articole scrise\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Articole-scrise.jpg\" alt=\"\" width=\"499\" height=\"639\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Articole-scrise.jpg 499w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Articole-scrise-234x300.jpg 234w\" sizes=\"auto, (max-width: 499px) 100vw, 499px\" \/><\/a><\/p>\n<p>iar cele mai multe mentionari pe Twitter au fost facute de:<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Twittere.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-550 aligncenter\" title=\"Twittere\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Twittere.jpg\" alt=\"\" width=\"498\" height=\"616\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Twittere.jpg 498w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Twittere-242x300.jpg 242w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><\/a><\/p>\n<p>Hashtag-ul <em>#desperadosparty<\/em> a fost utilizat in perioada monitorizata de 894 de ori, cele mai multe mentiuni facandu-le barbatii. Se pastreaza si in cazul posesorilor de conturi de Twitter grupa de varsta a celor care au facut cele mai multe mentiuni pe blog.<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-551 aligncenter\" title=\"Desperadosparty\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty.jpg\" alt=\"\" width=\"584\" height=\"363\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty.jpg 730w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-300x186.jpg 300w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/a><\/p>\n<p>Expresia #desperadosparty a fost intalnita pe urmatoarele bloguri:<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-articole.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-554 aligncenter\" title=\"Desperadosparty articole\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-articole.jpg\" alt=\"\" width=\"516\" height=\"242\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-articole.jpg 516w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-articole-300x140.jpg 300w\" sizes=\"auto, (max-width: 516px) 100vw, 516px\" \/><\/a><\/p>\n<p>Cele mai multe mentionari ale hashtag-ului au fost facute de:\ufeff<\/p>\n<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-twittere.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-555 aligncenter\" title=\"Desperadosparty twittere\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-twittere.jpg\" alt=\"\" width=\"496\" height=\"707\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-twittere.jpg 496w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2011\/05\/Desperadosparty-twittere-210x300.jpg 210w\" sizes=\"auto, (max-width: 496px) 100vw, 496px\" \/><\/a><\/p>\n<p>Pe aceasta cale dorim sa uram echipei de la McCann PR care s-a ocupat de promovarea evenimentului si de organizare sincere felicitari.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Evenimentul organizat cu ocazia lansarii oficiale a brandului Desperados in Romania s-a bucurat de o acoperire foarte buna pe twitter si in blogosfera. Pe Twitter, Desperados party s-a bucurat de cele mai multe mentiuni in ziua lansarii. Barbatii au mentionat de cele mai multe ori expresia monitorizata iar grupa de varsta a celor mai multi [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8],"tags":[151,152],"class_list":["post-544","post","type-post","status-publish","format-standard","hentry","category-social-media","tag-desperados-party","tag-desperadosparty"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-8M","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=544"}],"version-history":[{"count":8,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/544\/revisions"}],"predecessor-version":[{"id":562,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/544\/revisions\/562"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}