{"id":5086,"date":"2014-08-18T15:38:10","date_gmt":"2014-08-18T13:38:10","guid":{"rendered":"http:\/\/www.zelist.ro\/blog\/?p=5086"},"modified":"2014-08-18T15:38:58","modified_gmt":"2014-08-18T13:38:58","slug":"saptamana-aceasta-in-social-media-3","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/saptamana-aceasta-in-social-media-3\/","title":{"rendered":"Saptamana aceasta in Social Media"},"content":{"rendered":"<p><strong>Saptamana 07 &#8211; 13 august 2014<\/strong><\/p>\n<p>In ultimele 7 zile, in blogosfera s-au publicat\u00a0<strong>52.362 de articole<\/strong>, iar pe Twitter numarul postarilor a fost de 6 ori mai mare (<strong>319.161<\/strong>). In cele ce urmeaza iti prezentam cateva dintre cele mai interesante stiri din social media.<\/p>\n<p>Lansari, campanii, stiri:<\/p>\n<ul>\n<li><strong>SENIORHYPER<\/strong>\u00a0si\u00a0<strong>Orange<\/strong>\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iaa.ro\/Articole\/Comunicate\/Seniorhyper-%C8%99i-orange-prezinta-fotbal-la-viteze-4g\/7103.html\" target=\"_blank\">prezinta fotbal<\/a>\u00a0la viteze 4G<\/li>\n<li>Pe 16 august 2014 campania\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/alexandrunegrea.ro\/2014\/08\/13\/p-desperados-wild-kite-la-vama-veche.html\" target=\"_blank\">Desperados Wild Kite<\/a>\u00a0este in Vama Veche, plaja Amphora<\/li>\n<li><strong>BrandUP Interactive<\/strong>\u00a0lanseaza platforma\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30194\/brandup-interactive-lanseaza-platforma-marketing-hub\" target=\"_blank\">Marketing Hub<\/a><\/li>\n<li><strong>Rio Bucovina<\/strong>\u00a0lanseaza programul de responsabilitate sociala:\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/comunicatedepresa.org\/social\/protectia-mediului\/rio-bucovina-lanseaza-programul-de-csr-inegalabila-romanie\" target=\"_blank\">Inegalabila Romanie<\/a>. Acest program va fi promovat consistent si in mediul online.<\/li>\n<li><strong>ING Bank\u00a0<\/strong>a sarbatorit\u00a0<a style=\"color: #1155cc;\" href=\"https:\/\/www.ing.ro\/ingb\/lp\/20-de-ani?sup=INGR&amp;ini=ingro&amp;cha=13&amp;utm_source=ingro_homepage&amp;utm_campaign=20ani&amp;utm_medium=banner&amp;utm_content=carusel_p1\" target=\"_blank\">20 de ani de proiecte curajoase<\/a>\u00a0si visuri implinite pe plaja Vadu.<\/li>\n<li><strong>Samsung Electronics<\/strong>\u00a0aduce odata cu\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.radardemedia.ro\/samsung-lanseaza-galaxy-alpha-un-pas-important-evolutia-designului-galaxy\/\" target=\"_blank\">noul smartphone Galaxy Alpha<\/a>, o noua abordare in ceea ce priveste designul produselor sale,se arata intr-un comunicat\u00a0<strong>THE PRACTICE\u00a0<\/strong><\/li>\n<li><strong>V8 Interactive<\/strong>\u00a0<a style=\"color: #1155cc;\" href=\"https:\/\/www.facebook.com\/V8Interactive\/photos\/a.157013887805218.1073741830.129590883880852\/315764201930185\/?type=1\" target=\"_blank\">a plecat in expeditie<\/a><\/li>\n<li><strong>AIR FRANCE KLM<\/strong>\u00a0lanseaza o aplicatie dedicata<a style=\"color: #1155cc;\" href=\"http:\/\/evisionturism.ro\/flying-blue-te-premiaza-cu-2500-mile-bonus-sau-vouchere-de-reducere-de-50e\" target=\"_blank\">\u00a0programului de fidelitate Flying Blue<\/a>\u00a0si ii premiaza pe utilizatorii de Facebook care au calatorit in strainatate anul trecut<\/li>\n<li><strong>Asociatia Romana de Relatii Publice<\/strong>\u00a0reia seria de dezbateri\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.agerpres.ro\/comunicate\/2014\/08\/11\/comunicat-de-presa-asociatia-romana-de-relatii-publice-15-46-35\" target=\"_blank\">Open House ARRP<\/a>.\u00a0<strong>Crenguta Rosu<\/strong>, Managing Partner la DC Communication se afla printre invitatii speciali.<\/li>\n<li><strong>PRIME Romania<\/strong>\u00a0anunta\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.public-relations.ro\/\" target=\"_blank\">lansarea numarului patru al revistei PR Forward<\/a>, editia august &#8211; noiembrie 2014<\/li>\n<li>Despre muzica\u00a0si\u00a0<strong>Coca Cola<\/strong>.\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/daninovac.com\/ii-spun-si-eu-cu-un-cantec-si-o-cola\/\" target=\"_blank\">#spuneicuuncantec\u00a0<\/a><\/li>\n<li><strong>OPI<\/strong>\u00a0a lansat o noua colectie de lacuri de unghii inspirata de cele mai cunoscute branduri din portofoliul Coca-Cola. Malvina Cservenschi\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/instagram.com\/p\/rb28mwSJBC\/\" target=\"_blank\">posteaza pe Instagram<\/a>\u00a0o fotografie de la evenimentul organizat de\u00a0<strong>#2activepr<\/strong><\/li>\n<li>Agentia\u00a0<strong>Daescu Bortun Olteanu<\/strong>\u00a0a sprijinit\u00a0<a style=\"color: #1155cc;\" href=\"https:\/\/www.facebook.com\/permalink.php?story_fbid=787337907985652&amp;id=278424998876948\" target=\"_blank\">concursul<\/a>\u00a0sustinut de Falemi Nana Ngassam, pe pagina personala de Facebook<\/li>\n<li>Povesti de succes la finalul\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.softlead.ro\/noutati-it-c\/povesti-de-succes-la-finalul-mvp-academy.html\" target=\"_blank\">MVP Academy\u00a0<\/a><\/li>\n<li><strong>Sector 7<\/strong>\u00a0are un nou\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/mariussescu.ro\/cel-mai-tare-joc-al-verii-afara-3d\/\" target=\"_blank\">videoclip intitulat Afara 3D<\/a><\/li>\n<li><strong>Teen Choice Awards 2014<\/strong>\u00a0si-a desemnat castigatorii:\u00a0Katy Perry este\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.urban.ro\/muzica\/teen-choice-awards-2014-lista-castigatori-muzica-filme-tv\/\" target=\"_blank\">Social Media Queen<\/a><\/li>\n<li><strong>IqAds<\/strong>\u00a0aduce un tribut lui Robin Williams printr-un articol despre\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30205\/timeline-aparitiile-lui-robin-williams-in-reclame\" target=\"_blank\">aparitiile acestuia in reclame<\/a>. De asemenea, se vorbeste despre topic-ul\u00a0<strong>#suicideprevention<\/strong>, care a devenit\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/globalnews.ca\/news\/1503748\/suicideprevention-trends-on-twitter-after-news-of-robin-williams-death\/\" target=\"_blank\">\u00a0trending worldwide<\/a>\u00a0pe Twitter dupa decesul minunatului actor.<\/li>\n<li><strong>Zelist\u00a0<\/strong>a publicat analiza\u00a0<a style=\"color: #1155cc;\" href=\"https:\/\/www.zelist.ro\/blog\/10-pentru-10\/\" target=\"_blank\">\u201c10 Pentru10\u201d<\/a>\u00a0pentru 10-le\u00a0<span class=\"il\" style=\"color: #222222;\">saptamanii<\/span>.<\/li>\n<\/ul>\n<p>Cifre, statistici si alte asemenea<\/p>\n<ul>\n<li>In 2013,<a style=\"color: #1155cc;\" href=\"http:\/\/www.forbes.ro\/2013-cifra-de-afaceri-pietei-de-public-relations-scazut-cu-105-fata-de-anul-precedent-23563\" target=\"_blank\">\u00a0piata<\/a><a style=\"color: #1155cc;\" href=\"http:\/\/www.forbes.ro\/2013-cifra-de-afaceri-pietei-de-public-relations-scazut-cu-105-fata-de-anul-precedent-23563\" target=\"_blank\">\u00a0de Public Relations a scazut cu 10,5%<\/a>\u00a0fata de anul precedent. Analiza publicata de\u00a0<strong>Petre Barbu<\/strong>\u00a0in\u00a0<strong>Forbes Romania<\/strong>.<\/li>\n<li>Cine a performat pe\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.dstanca.net\/2014\/cine-a-performat-pe-facebook-in-iulie.html\" target=\"_blank\">Facebook in iulie<\/a>\u00a0&#8211; o analiza\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.socialbakers.com\/reports\/regional\/july-2014-social-marketing-report-romania-regional\" target=\"_blank\">SocialBakers<\/a><\/li>\n<li>Un studiu\u00a0<strong>EY Romania<\/strong>\u00a0arata ca aproximativ\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/abotezatu.com\/2014\/08\/11\/ey-romania-12-milioane-dintre-romani-cumpara-online\/\" target=\"_blank\">7% din populatia majora a tarii noastre<\/a>, reprezentand 1,2 milioane de persoane, isi face cumparaturile online<\/li>\n<li><strong>Topuri IqAds<\/strong>\u00a0luna iulie 2014:\u00a0Cele mai populare postari de pe Facebook ale brandurilor de\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30198\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-banci-si-asigurari\" target=\"_blank\">Banci si Asigurari,<\/a>\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30199\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-hipermarketuri-si\" target=\"_blank\">Hipermarketuri si Supermarketuri<\/a>,\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30210\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-racoritoare-apa-si\" target=\"_blank\">Racoritoare, Apa si Cafea<\/a>,\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30209\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-bricolaj-mobila-si\" target=\"_blank\">B<\/a><a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30209\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-bricolaj-mobila-si\" target=\"_blank\">ricolaj\/Mobila,<\/a>\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30224\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-snacks-si-dulciuri\" target=\"_blank\">Snacks si Dulciuri<\/a>, \u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30222\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-vin-whisky-vodka-si\" target=\"_blank\">V<\/a><a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30222\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-vin-whisky-vodka-si\" target=\"_blank\">in, Whisky, Vodka si Bere<\/a>, \u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30178\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-de-masini-benzina-si\" target=\"_blank\">Masini, Benzina si Petrochimie<\/a>,\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.iqads.ro\/articol\/30177\/cele-mai-populare-postari-de-pe-facebook-ale-brandurilor-din-it-c-si-electro\" target=\"_blank\">IT&amp;C si Electro Retail\u00a0<\/a><\/li>\n<li>4\u00a0Capcane\u00a0in\u00a0care\u00a0cad\u00a0<wbr \/>marketerii\u00a0care\u00a0cred\u00a0ca\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.cariereonline.ro\/hbr\/4-capcane-care-cad-marketerii-care-cred-ca-%E2%80%9Eviralul%E2%80%9D-se-raspandeste-de-la-sine?page=0,0\" target=\"_blank\">\u201e<wbr \/>viralul\u201d\u00a0se\u00a0raspandeste\u00a0de\u00a0la\u00a0<wbr \/>sine<\/a>.\u00a0Un\u00a0articol\u00a0<strong>Harvard\u00a0<wbr \/>Business\u00a0School<\/strong>\u00a0via\u00a0<strong><a style=\"color: #1155cc;\" href=\"http:\/\/cariereonline.ro\/\" target=\"_blank\">cariereonl<wbr \/>ine.ro<\/a>\u00a0<\/strong><\/li>\n<li><a style=\"color: #1155cc;\" href=\"https:\/\/www.facebook.com\/photo.php?fbid=10152194407617385&amp;set=a.142716387384.115811.699527384&amp;type=1\" target=\"_blank\">Summer\u00a0Well\u00a0in\u00a0cifre<\/a>,\u00a0<wbr \/>prezentate\u00a0de<strong>\u00a0Victor\u00a0Kapra\u00a0<\/strong><\/li>\n<\/ul>\n<p>Interviuri, oameni, opinii:<\/p>\n<ul>\n<li><strong>Mugur Patrascu<\/strong>\u00a0scrie despre\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/testblog.ro\/2014\/08\/14\/trenduri-locale-pe-digital-la-final-de-2014\/\" target=\"_blank\">trendurile locale pe digital<\/a><\/li>\n<li><strong>Iulia Floricica<\/strong>\u00a0(Unilever) vorbeste despre\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.smark.ro\/articol\/30192\/iulia-floricica-unilever-datele-de-vanzari-arata-ca-gama-senzoriala-coccolino#_=_\" target=\"_blank\">cum abordeaza consumatorul de Coccolino<\/a>\u00a0din social media<\/li>\n<li><strong>Lidia Solomon\u00a0<\/strong>a plecat de la Vodafone pentru o pozitie de\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.zf.ro\/business-hi-tech\/lidia-solomon-a-plecat-de-la-vodafone-pentru-o-pozitie-de-manager-regional-la-honeywell-13048625\" target=\"_blank\">manager regional la Honeywell<\/a>.\u00a0<strong>Cristian Manafu<\/strong>\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.manafu.ro\/2014\/08\/multumesc-lidia\/\" target=\"_blank\">scrie despre sustinerea<\/a>\u00a0pe care Lidia Solomon a oferit-o blogosferei romanesti<\/li>\n<li><strong>Bogdan Iordache<\/strong>\u00a0se alatura<a style=\"color: #1155cc;\" href=\"http:\/\/www.wall-street.ro\/articol\/New-Media\/170628\/bogdan-iordache-alatura-fondului-de-investitii-3ts-capital.html\" target=\"_blank\">\u00a0fondului de investitii 3TS Capital<\/a><\/li>\n<li><a style=\"color: #1155cc;\" href=\"http:\/\/www.adhugger.net\/2014\/08\/06\/a-day-in-the-life-of-an-independent-pr-agency-founder\/\" target=\"_blank\">Interviu Adhugger<\/a>\u00a0despre o\u00a0zi din viata\u00a0<strong>Ralucai Mihalachioiu,<\/strong>\u00a0Fondator The Public Advisors<\/li>\n<\/ul>\n<p>Prezentari, evenimente, festivaluri:<\/p>\n<ul>\n<li><strong>Agentia Spada<\/strong>\u00a0organizeaza intre 3 si 5 septembrie 2014\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/socialmediaschool.ro\/social-media-essentials\/\" target=\"_blank\">S<\/a><a style=\"color: #1155cc;\" href=\"http:\/\/socialmediaschool.ro\/social-media-essentials\/\" target=\"_blank\">ocial Media Essentials<\/a>, primul program intensiv de social media din Romania<\/li>\n<li><strong>ASE<\/strong>\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.bursa.ro\/comunicate-de-presa\/ase-ofera-cursuri-gratuite-in-urmatoarea-perioada-243876&amp;articol=243876.html\" target=\"_blank\">ofera gratuit cursuri<\/a>\u00a0acreditate de CNFPA. Printre primele astfel de cursuri se alfa si Specialist Marketing si\u00a0<strong>Social Media Optimization<\/strong>.<\/li>\n<li><strong>ADfel<\/strong>: intre 18 si 24 august &#8211; o\u00a0<span class=\"il\" style=\"color: #222222;\">saptamana<\/span>\u00a0de\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.getlokal.ro\/ro\/article\/ADfel-2014\" target=\"_blank\">branded entertainment\u00a0<\/a><\/li>\n<li><strong>Asociatia Club Sportiv Fara Asfalt\u00a0<\/strong>si\u00a0<strong>Fundatia eMAG<\/strong>\u00a0dau startul primei editii a\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.insport.ro\/evenimente\/triatlonul-fara-asfalt-intersport-la-munte-in-rezervatia-naturala-cheia-maneciu-26083.html\" target=\"_blank\">Triatlonului Fara Asfalt Intersport la Munte<\/a><\/li>\n<li>Reinventeaza-te\u00a0la scoala\u00a0de\u00a0antreprenoriat\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.comunicatedepresa.ro\/akcees-education\/reinventeaza-te-la-scoala-de-antreprenoriat-start-me-up\/\" target=\"_blank\">Start<wbr \/>\u00a0Me\u00a0Up<\/a>,<strong>\u00a0<\/strong>proiect\u00a0care se va desfasura intre 14 \u2013 20 septembrie 2014 la Predeal<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Saptamana 07 &#8211; 13 august 2014 In ultimele 7 zile, in blogosfera s-au publicat\u00a052.362 de articole, iar pe Twitter numarul postarilor a fost de 6 ori mai mare (319.161). In cele ce urmeaza iti prezentam cateva dintre cele mai interesante stiri din social media. Lansari, campanii, stiri: SENIORHYPER\u00a0si\u00a0Orange\u00a0prezinta fotbal\u00a0la viteze 4G Pe 16 august 2014 [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[8,1,742],"tags":[744,908,763,762],"class_list":["post-5086","post","type-post","status-publish","format-standard","hentry","category-social-media","category-uncategorized","category-zelist-research","tag-interviuri","tag-social-media","tag-statistici","tag-stiri-2"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-1k2","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=5086"}],"version-history":[{"count":3,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5086\/revisions"}],"predecessor-version":[{"id":5089,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/5086\/revisions\/5089"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=5086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=5086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=5086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}