{"id":47325,"date":"2026-04-21T12:37:49","date_gmt":"2026-04-21T10:37:49","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=47325"},"modified":"2026-04-23T13:58:12","modified_gmt":"2026-04-23T11:58:12","slug":"world-of-digital-unde-creatorii-tiktok-si-ai-rescriu-regulile-marketing-ului-digital","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/world-of-digital-unde-creatorii-tiktok-si-ai-rescriu-regulile-marketing-ului-digital\/","title":{"rendered":"World of Digital \u2013 unde creatorii, TikTok \u0219i AI rescriu  regulile marketing-ului digital"},"content":{"rendered":"<p><strong><b>World of Digital <\/b><\/strong>revine pe 22 Aprilie cu o nou\u0103 edi\u021bie dedicat\u0103 modului \u00een care contentul se transform\u0103 \u00een v\u00e2nz\u0103ri, iar creatorii, TikTok \u0219i inteligen\u021ba artificial\u0103 rescriu regulile marketing-ului digital. Evenimentul aduce \u00eempreun\u0103 creatori de con\u021binut, speciali\u0219ti din marketing \u0219i branduri care nu doar urm\u0103resc trendurile, ci le definesc, \u00eentr-un context \u00een care influencer marketingul devine un motor real de business, nu doar un canal de awareness.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-47326 aligncenter\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2026\/04\/cover-fb-event-World-of-Digital.png\" alt=\"\" width=\"650\" height=\"340\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2026\/04\/cover-fb-event-World-of-Digital.png 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2026\/04\/cover-fb-event-World-of-Digital-300x157.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>Agenda din acest an pune accent pe subiecte esen\u021biale pentru industria digital\u0103: de la cum transformi contentul \u00een conversii reale, la strategiile care stau \u00een spatele comunit\u0103\u021bilor care v\u00e2nd, p\u00e2n\u0103 la cele mai noi trenduri din TikTok \u0219i rolul inteligen\u021bei artificiale \u00een viitorul contentului. Participan\u021bii vor avea acces la insight-uri aplicate, studii de caz \u0219i exemple concrete de colabor\u0103ri \u00eentre branduri \u0219i creatori care genereaz\u0103 rezultate m\u0103surabile.<\/p>\n<p><strong><b>\u00censcrieri aici:<\/b><\/strong>\u00a0<a href=\"https:\/\/worldofdigital.ro\/our-events\/\"><u>https:\/\/worldofdigital.ro\/our-events\/<\/u><\/a><\/p>\n<p><strong><b>Teme \u0219i speakeri<\/b><\/strong><\/p>\n<p>Pia\u021ba de influencer marketing din Rom\u00e2nia a crescut exponen\u021bial \u00een ultimii ani, dar confuzia persist\u0103: brandurile investesc \u00een colabor\u0103ri f\u0103r\u0103 metrici clari, creatorii produc con\u021binut f\u0103r\u0103 strategie de monetizare, iar profesioni\u0219tii din marketing navigheaz\u0103 \u00eentr-un peisaj \u00een continu\u0103 schimbare &#8211; de la TikTok la AI-generated content.<\/p>\n<p>A\u0219adar, cu acest eveniment aducem pe scen\u0103 profesioni\u0219ti care lucreaz\u0103 zilnic cu transformarea con\u021binutului \u00een rezultate de business:<\/p>\n<p><strong><b>Cristiana Maria Nita \u2013 Keepface<\/b><\/strong><\/p>\n<p><strong><b>Tema:<\/b><\/strong>\u00a0Cum transformi con\u021binutul \u00een v\u00e2nz\u0103ri (nu doar views)<\/p>\n<ul>\n<li>Ce tip de content face oamenii s\u0103 dea click, save \u0219i\u2026 buy<\/li>\n<li>Diferen\u021ba dintre engagement \u0219i conversie<\/li>\n<li>Metrici care conteaz\u0103 cu adev\u0103rat pentru branduri<\/li>\n<\/ul>\n<p><strong><b>Victor Urda \u2013 CEO Genius Media<\/b><\/strong><\/p>\n<p><strong><b>Tema:<\/b><\/strong>\u00a0TikTok decoded \u2013 ce func\u021bioneaz\u0103 ACUM<\/p>\n<ul>\n<li>Ce prinde acum pe TikTok \u0219i ce e deja &#8220;prea t\u00e2rziu&#8221;<\/li>\n<li>Cum transformi trendurile \u00een rezultate sustenabile<\/li>\n<li>Strategii pentru cre\u0219tere organic\u0103 vs paid<\/li>\n<\/ul>\n<p><strong><b>Andreea Roman \u2013 @FarmacistulOnline<\/b><\/strong><\/p>\n<p><strong><b>Tema:<\/b><\/strong>\u00a0Noul val de creatori \u2013 cei care educ\u0103 \u0219i v\u00e2nd \u00een acela\u0219i timp<\/p>\n<ul>\n<li>Cum s\u0103 construie\u0219ti autoritate prin con\u021binut educa\u021bional<\/li>\n<li>Monetizare prin valoare, nu doar prin reach<\/li>\n<li>Long-term building vs viral moments<\/li>\n<\/ul>\n<p><strong><b>AI: prieten, tool sau competitor?<\/b><\/strong><\/p>\n<ul>\n<li>Ce merit\u0103 automatizat \u00een content creation<\/li>\n<li>Ce trebuie s\u0103 r\u0103m\u00e2n\u0103 uman \u0219i de ce<\/li>\n<li>Unde e avantajul competitiv real al AI \u00een marketing<\/li>\n<\/ul>\n<p><strong><b>Pentru cine este evenimentul<\/b><\/strong><\/p>\n<ul>\n<li><b><\/b><strong><b>Content creators<\/b><\/strong>care vor s\u0103 fac\u0103 pasul de la views la v\u00e2nz\u0103ri \u0219i s\u0103 construiasc\u0103 branduri sustenabile<\/li>\n<li><b><\/b><strong><b>Branduri \u0219i agen\u021bii<\/b><\/strong>care caut\u0103 s\u0103 \u00een\u021beleag\u0103 cum s\u0103 aleag\u0103 creatorii potrivi\u021bi \u0219i cum s\u0103 m\u0103soare rezultatele colabor\u0103rilor<\/li>\n<li><b><\/b><strong><b>Profesioni\u0219ti din marketing \u0219i comunicare<\/b><\/strong>care vor s\u0103 fie la curent cu ce func\u021bioneaz\u0103 ACUM pe platformele sociale<\/li>\n<li><b><\/b><strong><b>Antreprenori<\/b><\/strong>care vor s\u0103 foloseasc\u0103 con\u021binutul ca instrument de business growth<\/li>\n<\/ul>\n<p><strong><b>\u00censcrieri:<\/b><\/strong>\u00a0<a href=\"https:\/\/worldofdigital.ro\/our-events\/\"><u>https:\/\/worldofdigital.ro\/our-events\/<\/u><\/a><\/p>\n<p><strong><b>De ce este acest eveniment diferit<\/b><\/strong><\/p>\n<p>\u2705\u00a0<strong><b>Zero teorie abstract\u0103<\/b><\/strong>\u00a0\u2013 doar strategii aplicabile imediat, de la practicieni activi \u00een pia\u021b\u0103<\/p>\n<p>\u2705\u00a0<strong><b>Comunitate activ\u0103<\/b><\/strong>\u00a0\u2013 networking cu creatori, branduri \u0219i marketeri care chiar fac lucrurile s\u0103 se \u00eent\u00e2mple<\/p>\n<p>\u2705\u00a0<strong><b>Content live din eveniment<\/b><\/strong>\u00a0\u2013 comunitate de content creators care genereaz\u0103 material \u00een timp real<\/p>\n<p>\u2705\u00a0<strong><b>Perspective multiple<\/b><\/strong>\u00a0\u2013 creator side, brand side, \u0219i zona de mijloc unde se \u00eent\u00e2mpl\u0103 magia<\/p>\n<p><strong><b>Parteneri<\/b><\/strong><\/p>\n<p>Evenimentul este sus\u021binut de:<strong><b>\u00a0Fortzoso powered by Cristim, Keepface, Epson, Sudocrem, Cereal Crunch, Jidvei.<\/b><\/strong><\/p>\n<p><strong><b>Despre World of Digital<\/b><\/strong><\/p>\n<p>World of Digital este o comunitate activ\u0103 de profesioni\u0219ti din digital marketing, content creators, influenceri \u0219i oameni pasiona\u021bi de zona digital\u0103 din Rom\u00e2nia. Comunitatea organizeaz\u0103 evenimente, facilizeaz\u0103 discu\u021bii \u0219i creeaz\u0103 spa\u021bii de \u00eenv\u0103\u021bare continu\u0103 pentru to\u021bi cei implica\u021bi \u00een ecosiste;mul digital rom\u00e2nesc.<\/p>\n<p><strong><b>Data:<\/b><\/strong>\u00a022.04.2026 || 17:30 &#8211; 21:30<br \/>\n<strong><b>Loca\u021bia:<\/b><\/strong>\u00a0Camera de Comer\u021b \u0219i Industrie a Rom\u00e2niei, Sala de Bal<br \/>\n<strong><b>\u00censcrieri:<\/b><\/strong>\u00a0<a href=\"https:\/\/worldofdigital.ro\/our-events\/\"><u>https:\/\/worldofdigital.ro\/our-events\/<\/u><u><br \/>\n<\/u><\/a><strong><b>Contact media:<\/b><\/strong><a href=\"mailto:laura.pirlog@energycorner.ro\"><u>pr@energycorner.ro<\/u><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>World of Digital revine pe 22 Aprilie cu o nou\u0103 edi\u021bie dedicat\u0103 modului \u00een care contentul se transform\u0103 \u00een v\u00e2nz\u0103ri, iar creatorii, TikTok \u0219i inteligen\u021ba artificial\u0103 rescriu regulile marketing-ului digital. Evenimentul aduce \u00eempreun\u0103 creatori de con\u021binut, speciali\u0219ti din marketing \u0219i branduri care nu doar urm\u0103resc trendurile, ci le definesc, \u00eentr-un context \u00een care influencer marketingul [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2417],"class_list":["post-47325","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-world-of-digital"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-cjj","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=47325"}],"version-history":[{"count":1,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47325\/revisions"}],"predecessor-version":[{"id":47327,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47325\/revisions\/47327"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=47325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=47325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=47325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}