{"id":47167,"date":"2025-11-28T16:12:52","date_gmt":"2025-11-28T14:12:52","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=47167"},"modified":"2025-11-28T16:12:52","modified_gmt":"2025-11-28T14:12:52","slug":"saptamana-in-social-media-21-27-noiembrie-2025","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/saptamana-in-social-media-21-27-noiembrie-2025\/","title":{"rendered":"Saptamana in Social Media \u2013 21 &#8211; 27 noiembrie 2025"},"content":{"rendered":"<p>Ne bucur\u0103m s\u0103 \u00ee\u021bi prezent\u0103m \u0219tirile din social media din ultimele 7 zile.<\/p>\n<p><strong>Lans\u0103ri, campanii, \u0219tiri<\/strong><\/p>\n<ul>\n<li><b>Caracteristic<\/b>\n<ul>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73994\">COSI BUONO<\/a>: Gelato ca \u00een sufletul Italiei chiar \u00een Ia\u0219i. Investi\u021bie de 120.000 euro, pasiune, determinare \u0219i o inaugurare la final de sezon<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73972\">DefCamp 2025<\/a>\u00a0\u00ee\u0219i consolideaz\u0103 pozi\u021bia de lider regional \u00een securitate cibernetic\u0103: 2 zile, 4 scene, peste 90 de speakeri interna\u021bionali \u0219i peste 2.200 de participan\u021bi<\/li>\n<\/ul>\n<\/li>\n<li><b>GOYA PR<\/b>\n<ul>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/74006\">Colliers<\/a>: Pre\u021burile locuin\u021belor din capital\u0103 au urcat cu 60% \u00een \u0219ase ani, iar sc\u0103derea cu 45% a num\u0103rului de autoriza\u021bii de construire \u00een Bucure\u0219ti ar putea duce la noi scumpiri \u00een urm\u0103torii ani<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73957\">Cargus<\/a>: Tot mai mul\u021bi rom\u00e2ni aleg pl\u0103\u021bile digitale \u00een loc s\u0103 scoat\u0103 portofelul pentru cash la livrare<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73947\">Allianz-\u021airiac<\/a>: Genera\u021bia Z simte anxietate \u0219i nesiguran\u021b\u0103 c\u00e2nd se g\u00e2nde\u0219te la viitor. Lipsa controlului \u0219i teama de riscuri amplific\u0103 stresul tinerilor<\/li>\n<\/ul>\n<\/li>\n<li><b>Golin Bucuresti<\/b>\n<ul>\n<li>Golin este Agen\u021bia de PR a Anului 2025 la\u00a0<a href=\"https:\/\/www.iqads.ro\/articol\/73930\">Romanian PR Awards<\/a>, competi\u021bie ajuns\u0103 la a XXIII-a edi\u021bie<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73958\">PepsiCo Rom\u00e2nia<\/a>\u00a0adaug\u0103 10 autovehicule de transport electrice \u00een flota sa de distribu\u021bie \u0219i \u00ee\u0219i reduce amprenta de carbon cu 180 de tone pe an<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73949\">Mastercard<\/a>\u00a0\u0219i Ministerul Economiei, Antreprenoriatului, Turismului \u0219i Digitaliz\u0103rii anun\u021b\u0103 un parteneriat strategic pentru dezvoltarea turismului din Rom\u00e2nia prin date, inova\u021bie \u0219i digitalizare<\/li>\n<\/ul>\n<\/li>\n<li><b>MSLGROUP The Practice<\/b>\n<ul>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/74009\">BIPA<\/a>\u00a0va deschide primul s\u0103u magazin \u00een ianuarie 2026, la Bucure\u0219ti<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73988\">Burger King<\/a>\u00a0deschide al doilea restaurant din Piatra Neam\u021b, \u00een Shopping City Piatra Neam\u021b<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73928\">PENNY<\/a>\u00a0devine partener principal al competi\u021biei Cupa Satelor, o ini\u021biativ\u0103 care sprijin\u0103 viitorul fotbalului rom\u00e2nesc<\/li>\n<\/ul>\n<\/li>\n<li><b>Oxygen<\/b>\n<ul>\n<li>Oxygen deschide un nou birou la\u00a0<a href=\"https:\/\/www.iqads.ro\/articol\/73995\">Atena<\/a>, pentru a sprijini clien\u021bii activi \u00een Europa de Sud-Est<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73990\">POCO F8<\/a>\u00a0lanseaz\u0103 seria POCO F8 \u0219i intr\u0103 \u00een segmentul premium cu inova\u021bii \u00eendr\u0103zne\u021be de flagship<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73976\">LC Waikiki<\/a>\u00a0lanseaz\u0103 colec\u021bia de s\u0103rb\u0103tori: \u201eAn Nou, trenduri noi\u201d &#8211; mod\u0103 accesibil\u0103, confort de sezon \u0219i idei de cadouri pentru \u00eentreaga familie<\/li>\n<\/ul>\n<\/li>\n<li><b>PLUS FLER<\/b>:\u00a0<a href=\"https:\/\/www.iqads.ro\/articol\/73992\">World Class Rom\u00e2nia<\/a>\u00a0s\u0103rb\u0103tore\u0219te 25 de ani \u0219i lanseaz\u0103 planul de extindere a accesului la mi\u0219care, s\u0103n\u0103tate \u0219i preven\u021bie<\/li>\n<li><b>RAN Communication<\/b>\n<ul>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73999\">Help Autism<\/a>\u00a0marcheaz\u0103 Ziua Interna\u021bional\u0103 a Persoanelor cu Dizabilit\u0103\u021bi prin organizarea Zilei Por\u021bilor Deschise \u00een toate Centrele Help Autism<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73927\">JW Marriott Bucharest Grand Hotel<\/a>\u00a0s\u0103rb\u0103tore\u0219te 25 de ani \u00een Rom\u00e2nia<\/li>\n<\/ul>\n<\/li>\n<li><b>Rogalski Damaschin<\/b>\n<ul>\n<li>Konya \u00ee\u0219i deschide por\u021bile pentru\u00a0<a href=\"https:\/\/www.smark.ro\/articol\/74002\">\u015eeb-i Arus<\/a>: celebrarea care aduce anual zeci de mii de vizitatori<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73974\">Pr\u00e2nz la Fix<\/a>: Pluxee \u0219i FoodFix lanseaz\u0103 \u201ePr\u00e2nz la Fix\u201d: re\u021bete g\u0103tite cu sens la valoarea unui tichet de mas\u0103<\/li>\n<li><a href=\"https:\/\/www.smark.ro\/articol\/73952\">Ziua Mondial\u0103 a Cafelei Turce\u0219ti<\/a><\/li>\n<\/ul>\n<\/li>\n<li><b>Tudor Communications<\/b>\n<ul>\n<li><a href=\"https:\/\/www.economica.net\/strategia-de-aparare-a-romaniei-ca-vector-economic-ce-inseamna-pentru-investitii-si-mediul-de-afaceri-pana-in-2030_891552.html\/amp\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.economica.net\/strategia-de-aparare-a-romaniei-ca-vector-economic-ce-inseamna-pentru-investitii-si-mediul-de-afaceri-pana-in-2030_891552.html\/amp&amp;source=gmail&amp;ust=1764397072497000&amp;usg=AOvVaw361qXwmFGRNllPMQoZu3GA\">Victor Iancu<\/a>\u00a0subliniaz\u0103 c\u0103 Strategia Na\u021bional\u0103 de Ap\u0103rare 2025\u20132030 poate func\u021biona ca un motor economic pentru Rom\u00e2nia. Documentul creeaz\u0103 premise pentru investi\u021bii noi, modernizarea industriei de ap\u0103rare \u0219i consolidarea infrastructurii critice. Impactul real depinde de transpunerea \u00een m\u0103suri concrete, capabile s\u0103 transforme strategia \u00eentr-un instrument de dezvoltare, nu \u00eentr-o simpl\u0103 declara\u021bie politic\u0103<\/li>\n<li><a href=\"https:\/\/newsweek.ro\/actualitate\/8-din-10-romani-sunt-proprietari-de-locuinte-dar-mii-de-persoane-nu-detin-terenul-la-care-au-dreptul-legal\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/newsweek.ro\/actualitate\/8-din-10-romani-sunt-proprietari-de-locuinte-dar-mii-de-persoane-nu-detin-terenul-la-care-au-dreptul-legal&amp;source=gmail&amp;ust=1764397072497000&amp;usg=AOvVaw2s7eRRJetxAQBCvBqDWPBX\">R\u0103zvan Popescu<\/a>\u00a0atrage aten\u021bia c\u0103, de\u0219i majoritatea rom\u00e2nilor de\u021bine o locuin\u021b\u0103, mii de persoane r\u0103m\u00e2n f\u0103r\u0103 terenurile la care au drept legal. Procedurile administrative lente, care se \u00eentind uneori \u0219i pe cinci ani, blocheaz\u0103 exercitarea deplin\u0103 a dreptului de proprietate. Situa\u021bia eviden\u021biaz\u0103 nevoia unor clarific\u0103ri legislative \u0219i a unei interven\u021bii eficiente din partea autorit\u0103\u021bilor<\/li>\n<\/ul>\n<\/li>\n<li><b>Zacke PR<\/b>:\u00a0<a href=\"https:\/\/www.smark.ro\/articol\/73975\">Onshindo Osaka<\/a>\u00a0intr\u0103 pe pia\u021ba din Rom\u00e2nia \u0219i consolideaz\u0103 trendul J-Beauty \u00een segmentul skincare premium<\/li>\n<\/ul>\n<p><strong>Statistici, topuri, trenduri:<\/strong><\/p>\n<ul>\n<li>Care au fost cele mai viralizate subiecte in presa online si pe bloguri, in perioada\u00a0<a href=\"https:\/\/www.zelist.ro\/blog\/care-au-fost-cele-mai-viralizate-subiecte-in-presa-online-si-pe-bloguri-in-perioada-17-23-noiembrie-2025\/\">17 \u2013 23 noiembrie 2025<\/a><\/li>\n<\/ul>\n<p><strong>Interviuri, opinii:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73980\">C\u0103t\u0103lin Rulea<\/a>: \u00cemi place s\u0103 spun c\u0103 inamicul iei este societatea contemporan\u0103 accelerat\u0103<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73943\">Carla Oncescu &amp; Silvia Ciubotaru<\/a>: Tinerii de azi \u00een\u021beleg multe lucruri despre abuzuri, pentru c\u0103 le tr\u0103iesc pe pielea lor. Le pot recunoa\u0219te, pe unele dintre ele, dar nu \u0219tiu neap\u0103rat cum s\u0103 le evite sau s\u0103 le gestioneze<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73808\">Raul Gheba<\/a>: Comedian\u021bii au luat locul comentatorilor politici. Suntem mai asculta\u021bi \u0219i mai tra\u0219i la r\u0103spundere pentru ce spunem dec\u00e2t jurnali\u0219ti \u0219i oameni a c\u0103ror treab\u0103 e pe bune asta<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73914\">Cosmin Stoian<\/a>: Am \u00eenv\u0103\u021bat c\u0103 o fotografie bun\u0103 este una autentic\u0103 \u0219i nu neap\u0103rat perfect\u0103<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73892\">Susan Credle<\/a>: Brandurile trebuie s\u0103 revin\u0103 la disciplin\u0103 \u0219i s\u0103 sus\u021bin\u0103 cu adev\u0103rat ceva autentic<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73700\">Tamer Dobroiu<\/a>: Banii o s\u0103 vin\u0103 dup\u0103 mult\u0103 munc\u0103 \u0219i mult timp, ceea ce conteaz\u0103 cel mai mult pentru mine e s\u0103 fac publicul s\u0103 r\u00e2d\u0103, fapt care \u00eemi hr\u0103ne\u0219te bine\u00een\u021beles egoul<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73933\">Raluca Mateiu<\/a>: Nu cred deloc in povestile care spun ca trebuie sa existe mereu echilibrul perfect intre viata personala si cea profesionala, pentru ca un 50\/50 nu va exista niciodata<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73817\">Bianca Dragu &amp; Mircea Solomiea<\/a>: Tr\u0103im \u00eentr-un haos vizual \u00een care totul vrea s\u0103 fie \u201ecool\u201d \u0219i \u201ev\u00e2ndut repede\u201d, dar rareori mai vezi ceva curat, care respir\u0103<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73923\">Ciprian N. Isac<\/a>: \u00cen condi\u021biile \u00een care \u00een acest an s-a str\u00e2ns funia tocmai la cultur\u0103, cercetare, educa\u021bie, cred c\u0103 singura noastr\u0103 \u0219ans\u0103 e s\u0103 str\u00e2ngem r\u00e2ndurile, s\u0103 ne ajut\u0103m reciproc \u0219i s\u0103 achizi\u021bion\u0103m noi, din resurse proprii, act cultural<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73866\">Ariana St\u0103nescu<\/a>: Cred c\u0103 educa\u021bia este foarte important\u0103, dar nu este cea care \u00ee\u021bi dicteaz\u0103 viitorul sau cariera. Cel mai mult am \u00eenv\u0103\u021bat din practic\u0103<\/li>\n<li><a href=\"https:\/\/www.iqads.ro\/articol\/73897\">Diana Duca<\/a>: Am tratat umorul ca pe o resurs\u0103 strategic\u0103 atunci c\u00e2nd am creat \u201eTe-am P\u00e2rlit\u201d. La noi, r\u00e2sul e o form\u0103 de supravie\u021buire, a\u0219a c\u0103 de ce n-ar fi \u0219i o form\u0103 de business<\/li>\n<\/ul>\n<div>\n<p>Numai bine,<br \/>\nEchipa Zelist Monitor<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ne bucur\u0103m s\u0103 \u00ee\u021bi prezent\u0103m \u0219tirile din social media din ultimele 7 zile. Lans\u0103ri, campanii, \u0219tiri Caracteristic COSI BUONO: Gelato ca \u00een sufletul Italiei chiar \u00een Ia\u0219i. Investi\u021bie de 120.000 euro, pasiune, determinare \u0219i o inaugurare la final de sezon DefCamp 2025\u00a0\u00ee\u0219i consolideaz\u0103 pozi\u021bia de lider regional \u00een securitate cibernetic\u0103: 2 zile, 4 scene, peste [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,742],"tags":[882,2406],"class_list":["post-47167","post","type-post","status-publish","format-standard","hentry","category-social-media","category-zelist-research","tag-saptamana-in-social-media","tag-top-stiri-agentii-pr"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-cgL","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=47167"}],"version-history":[{"count":2,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47167\/revisions"}],"predecessor-version":[{"id":47169,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/47167\/revisions\/47169"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=47167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=47167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=47167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}