{"id":46652,"date":"2024-11-14T18:30:55","date_gmt":"2024-11-14T16:30:55","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=46652"},"modified":"2024-11-14T18:30:55","modified_gmt":"2024-11-14T16:30:55","slug":"construieste-noi-strategii-de-comunicare-la-brand-power-summit-2024","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/construieste-noi-strategii-de-comunicare-la-brand-power-summit-2024\/","title":{"rendered":"Construie\u0219te noi strategii de comunicare la Brand Power Summit 2024!"},"content":{"rendered":"

Consumatorii devin din ce \u00een ce mai aten\u021bi la valorile pe care le transmit brandurile \u0219i felul \u00een care acestea aleg s\u0103 comunice cu publicul larg. Astfel, adaptarea la schimb\u0103rile din industria comunic\u0103rii\u00a0\u0219i la preferin\u021bele publicului \u021bint\u0103 este esen\u021bial\u0103 pentru succesul unei strategii de promovare eficiente.<\/p>\n

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La Brand Power Summit 2024<\/b><\/strong>, pe 19 noiembrie<\/b><\/strong>, la Hotel JW Marriott<\/b><\/strong>, relu\u0103m conversa\u021biile despre cum adaptarea la aceste schimb\u0103ri este esen\u021bial\u0103 \u0219i afl\u0103m cum s\u0103 cre\u0103m strategii de comunicare \u0219i marketing inovatoare, care s\u0103 atrag\u0103 \u0219i s\u0103 fidelizeze consumatorii. Vom explora cele mai recente tendin\u021be din industrie \u0219i vom \u00eenv\u0103\u021ba de la exper\u021bi \u00een comunicare care au ob\u021binut succesul prin abord\u0103ri de campanii creative \u0219i eficiente.<\/p>\n

Evenimentul va oferi participan\u021bilor oportunitatea de a se conecta cu profesioni\u0219ti din diverse domenii \u0219i de a \u00eemp\u0103rt\u0103\u0219i idei \u0219i experien\u021be pentru a \u00eembun\u0103t\u0103\u021bi strategiile lor de comunicare responsabil\u0103 \u0219i leadership. De asemenea, vor fi prezentate studii de caz relevante \u0219i solu\u021bii practice pentru a inspira participan\u021bii s\u0103 \u00ee\u0219i dezvolte abilit\u0103\u021bile \u0219i cuno\u0219tin\u021bele \u00een domeniul comunic\u0103rii.<\/p>\n

Printre vorbitorii invi\u021bati se num\u0103r\u0103 Maria Mihai<\/b><\/strong>\u00a0(Head of Corporate Communication & CSR, LIDL Rom\u00e2nia), Anca Ungureanu<\/b><\/strong>\u00a0(Head of Identity & Communication, UniCredit Bank), Laura Mih\u0103il\u0103<\/b><\/strong>\u00a0(Director of Marketing, Communication And CX,\u00a0Raiffeisen Bank Rom\u00e2nia), C\u0103t\u0103lina Roman<\/b><\/strong>\u00a0(Identity & Strategic Communication Director,\u00a0CEC Bank), Raluca Vidra\u0219cu<\/b><\/strong>\u00a0(Team Lead Manager, YOXO), Adrian P\u0103s\u0103ric\u0103 <\/b><\/strong>(Head Of Marketing, Orkla Foods Rom\u00e2nia), Claudia Bodnar<\/b><\/strong>\u00a0(Social Media Manager, KFC, Pizza Hut & Taco Bell), (Cristina Butunoi<\/b><\/strong>\u00a0(Executive Director, Golin), Adina Vlad<\/b><\/strong>\u00a0(Managing Partner, Unlock), Liliana Tincu<\/b><\/strong>\u00a0(Research Excellence Director, iSense Solutions), Sorin Psatta<\/b><\/strong>\u00a0(Experienced Advertising Professional), Ioana Manoiu<\/b><\/strong>\u00a0(Managing Partner, GMP&U), Laura Ionescu<\/b><\/strong>\u00a0(Creative Director, v8), \u0218tefan Chiri\u021bescu<\/b><\/strong>\u00a0(Global Marketing Director, Purcari Wineries Group), Monica Jitariuc (Communication Consultant & Trainer), Gabriel P\u0103tru<\/b><\/strong>\u00a0(Marketing Consultant & Trainer), \u0218tefan Szakal<\/b><\/strong>\u00a0(Founder & CEO, Boon) \u0219i Laura Nedelschi<\/b><\/strong>\u00a0(Creative Director, GRF+).<\/p>\n

In plus, anul acesta conferin\u021ba aduce o noutate, o sesiune special\u0103 \u00een care 7 oameni de strategie, crea\u021bie, digital, marketing, comunicare \u0219i PR aduc \u00een prim-plan 7 idei proaspete, pe care le dezbat apoi timp de 60 de minute.\u00a0Asftel, \u00eentr-un format inedit, vom avea ocazia s\u0103 descoperim perspective variate \u0219i inovatoare din partea speciali\u0219tilor, care ne vor inspira pentru viitoare proiecte.<\/p>\n

Brand Power Summit 2024<\/b><\/strong>\u00a0este un eveniment organizat de Evensys <\/b><\/strong>in parteneriat cu Lidl Romania<\/b><\/strong>\u00a0si cu sprijinul UniCredit Bank<\/b><\/strong>, YOXO<\/b><\/strong>, AQUA Carpatica si Asociatia V3<\/b><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Consumatorii devin din ce \u00een ce mai aten\u021bi la valorile pe care le transmit brandurile \u0219i felul \u00een care acestea aleg s\u0103 comunice cu publicul larg. Astfel, adaptarea la schimb\u0103rile din industria comunic\u0103rii\u00a0\u0219i la preferin\u021bele publicului \u021bint\u0103 este esen\u021bial\u0103 pentru succesul unei strategii de promovare eficiente. La Brand Power Summit 2024, pe 19 noiembrie, la […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2377],"class_list":["post-46652","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-brand-power-summit-2024"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-c8s","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=46652"}],"version-history":[{"count":1,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46652\/revisions"}],"predecessor-version":[{"id":46654,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46652\/revisions\/46654"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=46652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=46652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=46652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}