{"id":46562,"date":"2024-09-24T15:06:21","date_gmt":"2024-09-24T13:06:21","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=46562"},"modified":"2024-09-24T15:06:39","modified_gmt":"2024-09-24T13:06:39","slug":"exploreaz-a-noile-strategii-din-hr-la-employer-branding-conference-2024","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/exploreaz-a-noile-strategii-din-hr-la-employer-branding-conference-2024\/","title":{"rendered":"Exploreaz \u0103 noile strategii din HR la Employer Branding Conference 2024!"},"content":{"rendered":"

Pe pia\u021ba competitiv\u0103 a for\u021bei de munc\u0103 de ast\u0103zi, atragerea \u0219i re\u021binerea talentelor este mai important\u0103 ca niciodat\u0103. Fiecare industrie \u0219i companie are propriile strategii c\u00e2\u0219tig\u0103toare \u00een atragerea talentelor, dezvoltarea angaja\u021bilor implica\u021bi \u0219i construirea loialit\u0103\u021bii \u0219i sus\u021binerii angaja\u021bilor. A\u0219adar, investi\u021bia \u00een dezvoltarea acestor practici reprezint\u0103 cheia succesului pe termen lung \u00een orice organiza\u021bie.<\/strong><\/p>\n

\"\"<\/p>\n

Pe\u00a04 octombrie 2024<\/strong>, la\u00a0Hotel JW Marriott<\/strong>\u00a0din\u00a0Bucuresti<\/strong>, relu\u0103m conversa\u021biile despre importan\u021ba construirii unui brand puternic pentru angajatori \u0219i cum poate acesta influen\u021ba buna func\u021bionare a echipei \u0219i dezvoltarea pe termen lung a companiei. Cea de-a 13-a edi\u021bie a evenimentului\u00a0Employer Branding Conference<\/strong>\u00a0propune un program amplu de discu\u021bii \u0219i dezbateri sus\u021binute de exper\u021bi \u00een domeniu, care se vor concentra pe noile trenduri \u0219i strategii de branding de angajator.<\/p>\n

Participan\u021bii se vor al\u0103tura unui grup activ de profesioni\u0219ti pentru a afla cum s\u0103 \u00ee\u0219i dezvolte brandul de angajator \u00een mod eficient \u0219i sustenabil. Acest eveniment ofer\u0103 oportunitatea unic\u0103 de a dob\u00e2ndi cuno\u0219tin\u021be valoroase \u0219i de a crea conexiuni importante \u00een industrie.<\/p>\n

Vorbitorii reputa\u021bi vor \u00eemp\u0103rt\u0103\u0219i din experien\u021bele lor \u0219i vor oferi sfaturi practice prin prezent\u0103ri captivante \u0219i sesiuni interactive, care vor inspira \u0219i vor stimula participarea activ\u0103 a tuturor celor prezen\u021bi.<\/p>\n

Printre ace\u0219tia se numar\u0103:\u00a0Chloe Foy<\/strong>\u00a0(SeniorConsultant & ACC Coach, McCann Synergy),\u00a0Kadi Poll<\/strong>\u00a0(Employer BrandingManager, Bolt),\u00a0Georgiana Alecu<\/strong>\u00a0(Employee Lifecycle HR Director, Lidl Rom\u00e2nia),\u00a0Monica Zdrancot\u0103<\/strong>\u00a0(HR & Training Director, Premier Restaurants Rom\u00e2nia),\u00a0C\u0103t\u0103lina Magui<\/strong>\u00a0(HR Director, Societe Generale Global Solution Centre),\u00a0AdinaVidroiu<\/strong>\u00a0(HR Director, Microsoft EurA & Hungary),\u00a0Cristina Rotaru<\/strong>\u00a0(Head of PeopleExperience, Allianz Services Rom\u00e2nia),\u00a0Anca Decu<\/strong>\u00a0(People&Culture Director, UpRomania),\u00a0Anca-Irina P\u0103un<\/strong>\u00a0(Area Marketing Skills Development Manager, BAT),\u00a0Adrian Florea<\/strong>\u00a0(Founder, Trend Consult),\u00a0Dumitri\u021ba Cristea<\/strong>\u00a0(Employer Branding Strategist, Bosch Rom\u00e2nia),\u00a0Bianca C\u0103lburean<\/strong>\u00a0(Country Talent Acquisition TeamLeader, Siemens Rom\u00e2nia),\u00a0Iuliana Stan<\/strong>\u00a0(Managing Partner, Human Synergistics Romania),\u00a0AndreiPetran<\/strong>\u00a0(Managing Director, Exploratist)\u00a0Antoneta State<\/strong>\u00a0(Manager de Proiecte Educationale, Fabrica Bosch din Cluj),\u00a0Bogdan Badea<\/strong>\u00a0(CEO, eJobs Group),\u00a0Anca Catarambol<\/strong>\u00a0(Chief Talent Officer, Publicis Groupe Romania),\u00a0Raluca Dumitra<\/strong>\u00a0(Head of Marketing, eJobs Group) \u0219i\u00a0Paula Avram (<\/strong>HRDevelopment Manager, Bosch Service Solutions Timi\u0219oara).<\/p>\n

INVITA\u021aI SPECIALI INTERNA\u021aIONALI<\/strong><\/h2>\n

Chloe Foy<\/strong>\u00a0(Senior Consultant & ACC Coach, McCann Synergy) este un lider de g\u00e2ndire \u00een bun\u0103starea angaja\u021bilor \u0219i schimbarea comportamentului \u0219i a lucrat \u00een domeniul energiei, finan\u021belor, tehnologiei, FMCG \u0219i asisten\u021bei medicale cu clien\u021bi \u0219i angaja\u021bi din \u00eentreaga lume. Ea va prezenta cuno\u0219tin\u021bele sale valoroase, orientate spre rezultate \u0219i pasiune pentru dezvoltarea personal\u0103 \u0219i profesional\u0103, oferind instrumentele necesare pentru a atinge poten\u021bialul maxim. Prin experien\u021ba sa vast\u0103 \u0219i abordarea sa practic\u0103, Chloe Foy va inspira\u0219i motiva audien\u021ba s\u0103 \u0219i \u00eembun\u0103t\u0103\u021beasc\u0103 performan\u021ba \u0219i s\u0103-\u0219i ating\u0103 obiectivele propuse.<\/p>\n

Kadi Poll<\/strong>\u00a0(Employer Branding Manager, Bolt) este specialist\u0103 \u00een employer branding, cu o vast\u0103 experien\u021b\u0103 \u00een dezvoltarea \u0219i implementarea strategiilor de branding pentru angajatori. Prin crearea videoclipurilor de recrutare premiate, organizarea de \u00eent\u00e2lniri pentru a atrage talente de top \u0219i a p\u0103stra implicarea colegilor, Kadi a reu\u0219it s\u0103 transforme organiza\u021bia din care face parte, \u00eentr-unul dintre cei mai atractivi angajatori din industrie. Ea va veni la conferin\u021b\u0103, pentru a \u00eemp\u0103rt\u0103\u0219i secretele succesului s\u0103u \u0219i pentru a inspira al\u021bi profesioni\u0219ti din domeniu s\u0103-\u0219i perfec\u021bioneze strategiile de employer branding.<\/p>\n

STUDIU \u00ceN EXCLUSIVITATE<\/strong><\/h2>\n

Cum vor ar\u0103ta talentele peste 5 ani? Despre upskilling, reskilling\u0219i cine va sus\u021bine investi\u021bia \u00een upgrade-ul talentelor<\/strong><\/p>\n

Dezvoltarea talentelor nu mai este doar un punct pe care trebuie s\u0103 \u00eel bifezi atunci c\u00e2nd vrei s\u0103 te asiguri ca\u021bi-ai construit un brand de angajator imbatabil. A devenit un element obligatoriu \u00eentr-un context general \u00een care, cel t\u00e2rziu de la un an la altul, se schimb\u0103 nevoile de pe pia\u021ba muncii.<\/p>\n

Termenul de perisabilitate a skill-urilor a devenit \u00eengrijor\u0103tor de sc\u0103zut, motiv pentru care a crescut nivelul de aten\u021bie pe care at\u00e2t angajatorii, c\u00e2t \u0219i candida\u021bii o acord\u0103 upgrade-ului de abilit\u0103\u021bi. Din studiul realizat \u00een exclusivitate pentru Employer Branding Conference, \u00eempreun\u0103 cu eJobs, afl\u0103m c\u00e2t de diferite sunt perspectivele angajatorilor \u0219i candida\u021bilor \u00een ceea ce prive\u0219te dezvoltarea talentelor \u0219i care sunt zonele \u00een care vor investi \u0219i unii, \u0219i ceilal\u021bi, \u00een perioada urm\u0103toare.<\/p>\n

Edi\u021bia de toamn\u0103 a Employer Branding Conference 2024 este organizat\u0103 de Evensys \u00een parteneriat cu Lidl Rom\u00e2nia, BOSCH Rom\u00e2nia, McDonald\u2019sRom\u00e2nia, BAT Rom\u00e2nia, Societe Generale Global Solution Centre, UpRom\u00e2nia, Allianz Services Rom\u00e2nia, Exploratist, Evryo, eJobs\u0219i Wellington.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Pe pia\u021ba competitiv\u0103 a for\u021bei de munc\u0103 de ast\u0103zi, atragerea \u0219i re\u021binerea talentelor este mai important\u0103 ca niciodat\u0103. Fiecare industrie \u0219i companie are propriile strategii c\u00e2\u0219tig\u0103toare \u00een atragerea talentelor, dezvoltarea angaja\u021bilor implica\u021bi \u0219i construirea loialit\u0103\u021bii \u0219i sus\u021binerii angaja\u021bilor. A\u0219adar, investi\u021bia \u00een dezvoltarea acestor practici reprezint\u0103 cheia succesului pe termen lung \u00een orice organiza\u021bie. Pe\u00a04 octombrie […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2361],"class_list":["post-46562","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-employer-branding-conference-2024"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-c70","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46562","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=46562"}],"version-history":[{"count":3,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46562\/revisions"}],"predecessor-version":[{"id":46566,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/46562\/revisions\/46566"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=46562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=46562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=46562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}