{"id":45981,"date":"2024-01-17T10:44:55","date_gmt":"2024-01-17T08:44:55","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=45981"},"modified":"2024-01-17T16:24:58","modified_gmt":"2024-01-17T14:24:58","slug":"comma-2023-premiaz-a-creativitat-ea-s-i-strategi-a-campaniilor-de-comunicare-s-i-pr","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/comma-2023-premiaz-a-creativitat-ea-s-i-strategi-a-campaniilor-de-comunicare-s-i-pr\/","title":{"rendered":"COMMA 2024 premiaz\u0103 creativitatea \u0219i strategia campaniilor de comunicare \u0219i PR"},"content":{"rendered":"<p>Dup\u0103 o edi\u021bie sold-out \u00een 2023, PR &amp; Communication Summit revine pe 18 \u0219i 19 martie 2024 cu o edi\u021bie \u0219i mai mare, un adevarat festival de comunicare \u0219i rela\u021bii publice. Pe l\u00e2ng\u0103 conferin\u021ba anual\u0103 \u0219i cursurile intensive, evenimentul adaug\u0103 sub umbrela sa \u0219i competi\u021bia COMMA \u2013 Communication Awards 2024, care va oferi recunoa\u0219tere campaniilor de comunicare \u0219i proiectelor inedite de PR realizate \u00een Rom\u00e2nia \u0219i Republica Moldova.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-45983 aligncenter\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2024\/01\/imagine-CP.jpg\" alt=\"\" width=\"650\" height=\"366\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2024\/01\/imagine-CP.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2024\/01\/imagine-CP-300x169.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>COMMA \u2013 Communication Awards \u00ee\u0219i propune s\u0103 devin\u0103 un eveniment de referin\u021b\u0103 \u00een lumea comunic\u0103rii si rela\u021biilor publice din Rom\u00e2nia, pun\u00e2nd accent pe inova\u021bie, creativitate \u0219i strategie \u00een campaniile \u0219i proiectele companiilor \u0219i organiza\u021bilor din Rom\u00e2nia \u0219i Republica Moldova. Competi\u021bia va eviden\u021bia excelen\u021ba \u00een comunicare \u0219i va promova un standard \u00eenalt de profesionalism \u00een r\u00e2ndul practicienilor din domeniu.<\/p>\n<p>Prima edi\u021bie COMMA &#8211; Communication Awards include 16 categorii deschise nominaliz\u0103rilor publice \u0219i 5 categorii speciale.<\/p>\n<p><strong>Categorii deschise nominaliz<\/strong><strong>\u0103rilor<\/strong><strong>\u00a0publice<\/strong><\/p>\n<p>Categoriile acoper\u0103 diverse ramuri din comunicare \u0219i PR, precum \u0219i proiecte de social media, content strategy, influencer marketing, employee engagement, etc. Acestea sunt:<\/p>\n<ul>\n<li>PR For Good<\/li>\n<li>Best PR Event<\/li>\n<li>Best Brand Activations<\/li>\n<li>Best Employee Engagement &amp; Experience Campaigns<\/li>\n<li>Best B2B Communication Campaigns<\/li>\n<li>Best Integrated Communication Campaigns<\/li>\n<li>Best Launch Campaigns<\/li>\n<li>Creative Idea of the Year<\/li>\n<li>Best Sustainability Campaigns<\/li>\n<li>Best Influencer Communication Campaigns<\/li>\n<li>Brand Storytelling<\/li>\n<li>Innovative Communication Campaigns<\/li>\n<li>Best Corporate Communication Campaigns<\/li>\n<li>Best Communication Strategy<\/li>\n<li>Best Content Strategy<\/li>\n<li>Best Social Media Campaigns<\/li>\n<\/ul>\n<p><strong>Categorii speciale<\/strong><\/p>\n<ul>\n<li>Grand Prix for PR Consultancy of the Year<\/li>\n<li>Grand Prix for Campaign of the Year<\/li>\n<li>Communication Leader of the Year<\/li>\n<li>Best Brand Ambassador<\/li>\n<li>CEO of the Year<\/li>\n<\/ul>\n<p>La categoriile Grand Prix for Campaign of the Year \u0219i Grand Prix for PR Consultancy of the Year, c\u00e2\u0219tig\u0103torii vor fi desemna\u021bi pe baza num\u0103rului de premii ob\u021binute. La categoriile Best Brand Ambassador \u0219i Communication Leader of the Year, nominaliz\u0103rile vor fi f\u0103cute de organizator. Premiul CEO of the Year va fi acordat pe baza unui studiu realizat de compania de cercetare de pia\u021b\u0103 iSense Solutions.<\/p>\n<p>Organiza\u021biile, brandurile, agen\u021biile de comunicare \u0219i consultan\u021bii pot propune proiecte sau campanii care au fost realizate \u00een intervalul 1 septembrie 2022 &#8211; 31 ianuarie 2024, se adreseaz\u0103 publicurilor din Rom\u00e2nia \u0219i\/sau Republica Moldova, sunt dezvoltate de echipe locale \u0219i exceleaz\u0103 prin creativitate, strategie, tactici, con\u021binut \u0219i rezultate.<\/p>\n<p>La edi\u021bia inaugural\u0103 a competi\u021biei, prima inscriere pentru o campanie sau pentru un proiect este gratuit\u0103 \u00een oricare dintre categoriile deschise nominaliz\u0103rilor. Nominaliz\u0103rile trimise p\u00e2n\u0103 pe 22 ianuarie beneficiaz\u0103 de un pre\u021b redus de 125 euro + TVA, prin oferta Early Bird. Din 23 ianuarie pre\u021burile vor cre\u0219te p\u00e2n\u0103 la 175 euro + TVA.<\/p>\n<p><strong>\u00ce<\/strong><strong>nscrierile\u00a0<\/strong><strong>\u00ee<\/strong><strong>n competi<\/strong><strong>\u021b<\/strong><strong>ie sunt deschise p<\/strong><strong>\u00e2<\/strong><strong>n<\/strong><strong>\u0103<\/strong><strong>\u00a0pe 31 ianuarie 2024. Mai multe detalii despre categorii\u00a0<\/strong><strong>\u0219<\/strong><strong>i regulament sunt disponibile pe www.commawards.ro.<\/strong><\/p>\n<p>Dup\u0103 preselec\u021bia realizat\u0103 de organizatori, jurizarea efectiv\u0103 va fi facut\u0103 de un grup de speciali\u0219ti \u00een domeniul rela\u021biilor publice \u0219i comunicare. Premiile vor fi acordate \u00een cadrul galei COMMA &#8211; Communication Awards, programat\u0103 pe data de 19 martie, \u00eencep\u00e2nd cu ora 19:00, la JW Marriott Bucharest Hotel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dup\u0103 o edi\u021bie sold-out \u00een 2023, PR &amp; Communication Summit revine pe 18 \u0219i 19 martie 2024 cu o edi\u021bie \u0219i mai mare, un adevarat festival de comunicare \u0219i rela\u021bii publice. Pe l\u00e2ng\u0103 conferin\u021ba anual\u0103 \u0219i cursurile intensive, evenimentul adaug\u0103 sub umbrela sa \u0219i competi\u021bia COMMA \u2013 Communication Awards 2024, care va oferi recunoa\u0219tere campaniilor [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2356],"class_list":["post-45981","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-comma-2023"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-bXD","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=45981"}],"version-history":[{"count":5,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45981\/revisions"}],"predecessor-version":[{"id":45987,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45981\/revisions\/45987"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=45981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=45981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=45981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}