{"id":45900,"date":"2023-10-30T15:06:03","date_gmt":"2023-10-30T13:06:03","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=45900"},"modified":"2023-10-30T15:06:03","modified_gmt":"2023-10-30T13:06:03","slug":"descopera-tactici-revolutionare-in-marketingul-b2","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/descopera-tactici-revolutionare-in-marketingul-b2\/","title":{"rendered":"Descoper\u0103 tactici revolu\u021bionare \u00een marketingul B2"},"content":{"rendered":"

Ast\u0103zi, companiile B2B trebuie s\u0103 se concentreze pe personalizarea campaniilor lor de marketing pentru a fi conving\u0103toare \u00een fa\u021ba clien\u021bilor potrivi\u021bi.<\/p>\n

\"\"<\/p>\n

Totodat\u0103, inteligen\u021ba artificial\u0103 transform\u0103 modul \u00een care companiile se conecteaz\u0103 cu clien\u021bii poten\u021biali \u0219i construiesc rela\u021bii. Nu \u00een ultimul r\u00e2nd, datele joac\u0103 un rol din ce \u00een ce mai important \u00een optimizarea strategiilor.<\/p>\n

Acestea sunt c\u00e2teva dintre tendin\u021bele momentului \u00een marketingul business-to-business, ce vor fi aduse \u00een prim-plan la cea mai important\u0103 conferin\u021b\u0103 de profil din Rom\u00e2nia.<\/p>\n

Pe 17 noiembrie, la hotel JW Marriott din Bucure\u0219ti, Marketing B2B Conference 2023 \u00ee\u0219i propune s\u0103 reuneasc\u0103 profesioni\u0219ti, lideri de opinie \u0219i speciali\u0219ti din industria marketingului pentru a dezbate \u0219i a \u00eemp\u0103rt\u0103\u0219i cele mai noi strategii \u0219i a g\u0103si solu\u021bii la provoc\u0103rile cu care se confrunt\u0103 companiile.<\/p>\n

Printre vorbitorii acestei edi\u021bii se num\u0103r\u0103 speciali\u0219ti recunoscu\u021bi la nivel interna\u021bional, profesioni\u0219ti cu experien\u021b\u0103 vast\u0103 \u00een marketingul B2B \u0219i practicieni care au contribuit la evolu\u021bia domeniului:<\/p>\n

\u2022 John Harding-Easson<\/strong> (Head of Influence – EMEA, Ogilvy)<\/p>\n

\u2022 Diana T\u0103nase (Marketing Director, Mastercard)<\/p>\n

\u2022 Gabriella Pacso (EMEA Product Led Growth & New Clients Acquisition Leader, IBM)<\/p>\n

\u2022 R\u0103zvan B\u0103rbulescu<\/strong> (Director Global Marketing Communications, Garrett Motion)<\/p>\n

\u2022 Ruxandra B\u0103ndil\u0103<\/strong> (Marketing & Business Development Director, Deloitte Rom\u00e2nia)<\/p>\n

\u2022 Raluca Dumitra<\/strong> (Head of Marketing, eJobs Group)<\/p>\n

\u2022 Elena Mandache (Marketing Manager, Eldrive)<\/p>\n

\u2022 Alice Gavril (Managing Partner, Godmother)<\/p>\n

\u2022 Robert Katai<\/strong> (B2B Marketing Consultant)<\/p>\n

\u2022 Maria T\u0103taru<\/strong> (Marketing Manager, Autonom).<\/p>\n

Mai multe detalii despre program, invita\u021bi \u0219i participare sunt disponibile pe site-ul oficial al evenimentului: www.marketingb2b.ro.<\/p>\n

Marketing B2B Conference 2023 este un eveniment organizat de Evensys \u00een parteneriat cu Mastercard, MRM \u0219i Godmother.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ast\u0103zi, companiile B2B trebuie s\u0103 se concentreze pe personalizarea campaniilor lor de marketing pentru a fi conving\u0103toare \u00een fa\u021ba clien\u021bilor potrivi\u021bi. Totodat\u0103, inteligen\u021ba artificial\u0103 transform\u0103 modul \u00een care companiile se conecteaz\u0103 cu clien\u021bii poten\u021biali \u0219i construiesc rela\u021bii. Nu \u00een ultimul r\u00e2nd, datele joac\u0103 un rol din ce \u00een ce mai important \u00een optimizarea strategiilor. Acestea […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2352],"class_list":["post-45900","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-marketing-b2b-conference-2023"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-bWk","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=45900"}],"version-history":[{"count":2,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45900\/revisions"}],"predecessor-version":[{"id":45903,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45900\/revisions\/45903"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=45900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=45900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=45900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}