
{"id":45841,"date":"2023-09-28T15:13:07","date_gmt":"2023-09-28T13:13:07","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=45841"},"modified":"2023-09-28T15:13:07","modified_gmt":"2023-09-28T13:13:07","slug":"castigatorii-de-la-employer-branding-awards-2023","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/castigatorii-de-la-employer-branding-awards-2023\/","title":{"rendered":"C\u00e2\u0219tig\u0103torii de la Employer Branding Awards 2023"},"content":{"rendered":"<p>Ajuns\u0103 la cea de-a doua editie, gala\u00a0<strong>Employer Branding Awards<\/strong>\u00a0ofer\u0103 recunoa\u0219tere proiectelor, campaniilor \u0219i persoanelor care au sus\u021binut dezvoltarea brandului de angajator \u00een cadrul companiilor cu activitate pe pia\u021ba local\u0103. Edi\u021bia din 2023 a avut loc pe\u00a0<strong>26 septembrie<\/strong>\u00a0la\u00a0<strong>Hotel JW Marriott<\/strong>\u00a0din\u00a0<strong>Bucure\u0219ti<\/strong>, la finalul zilei, dup\u0103 conferin\u021b\u0103.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-45842 alignnone\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/castigatori-eba-23.jpg\" alt=\"\" width=\"650\" height=\"394\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/castigatori-eba-23.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/castigatori-eba-23-300x182.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>Competi\u021bia a inclus 16 categorii, dintre care 3 au fost introduse chiar \u00een acest an, pun\u00e2nd accent pe comunicarea intern\u0103. Cele peste 160 de nominaliz\u0103ri au fost analizate \u00een am\u0103nunt \u0219i apreciate atent de c\u0103tre peste 80 de profesioni\u0219ti \u00een domeniul Resurselor Umane, Employer Branding, Comunicare \u0219i consultan\u021bi \u00een HR.<\/p>\n<p>Cele mai bune personalit\u0103\u021bi, programe \u0219i campanii care au avut un rol semnificativ \u00een promovarea brandurilor de angajator au fost premiate:<\/p>\n<p><strong>Special Projects<\/strong><\/p>\n<p>Locul 1: Grand Job Experience (Kaufland Rom\u00e2nia)<\/p>\n<p><strong>Best Employer Branding Campaign Targeting Gen Z<\/strong><\/p>\n<p>Locul 1: Grand Job Experience (Kaufland Rom\u00e2nia)<\/p>\n<p><strong>Best People Development Strategy<\/strong><\/p>\n<p>Locul 1: Centrul de excelenta profesionala Auchan Refresh (Auchan Rom\u00e2nia)<\/p>\n<p><strong>Best Benefits Strategy<\/strong><\/p>\n<p>Locul 1: Employee Stock Option Plan (AROBS Transilvania Software)<\/p>\n<p>Locul 1: Arctic WellCare Journey (Arctic)<\/p>\n<p><strong>Best Rewards &amp; Recognition Strategy<\/strong><\/p>\n<p>Locul 1: #PeopleOfContinentalSibiu \u2013 Reward &amp; Recognition Program (Continental Sibiu)<\/p>\n<p><strong>Best Recruitment Campaign<\/strong><\/p>\n<p>Locul 1: Grand Job Experience (Kaufland Rom\u00e2nia)<\/p>\n<p><strong>Best Employer Brand Video<\/strong><\/p>\n<p>Locul 1: Oameni cu experien\u021be feat. @raresmaris (McDonald\u2019s Rom\u00e2nia)<\/p>\n<p><strong>Best Internal Communication Strategy<\/strong><\/p>\n<p>Locul 1: eMAG Internal Communications Strategy (eMAG)<\/p>\n<p><strong>Best Use of Employee Generated Content<\/strong><\/p>\n<p>Locul 1: Bring your own magic (Coca-Cola HBC)<\/p>\n<p><strong>Best Use of Social Media in an Employer Branding Campaign<\/strong><\/p>\n<p>Locul 1: Oameni cu experien\u021be feat. @raresmaris (McDonald\u2019s Rom\u00e2nia)<\/p>\n<p><strong>Best Use of Technology for Internal Communication<\/strong><\/p>\n<p>Locul 1: SERGI App (Sergiana)<\/p>\n<p><strong>Best Diversity &amp; Inclusion Employer Branding Campaign<\/strong><\/p>\n<p>Locul 1: C\u0103rucioarele Diversit\u0103\u021bii (Kaufland Rom\u00e2nia)<\/p>\n<p><strong>Best New Employer Brand<\/strong><\/p>\n<p>Locul 1: METRO.digital (Passion for food. Hunger for tech.)<\/p>\n<p><strong>Employer Branding Professional of the Year<\/strong><\/p>\n<p>Locul 1: Estera Anghelescu \u2013 Director de Recrutare &amp; Employer Branding, Kaufland Rom\u00e2nia &amp; Moldova<\/p>\n<p><strong>Employer Brand of the Year for Large Companies<\/strong><\/p>\n<p>Locul 1: Kaufland Rom\u00e2nia<\/p>\n<p><strong>Employer Branding Team of the Year<\/strong><\/p>\n<p>Locul 1: Kaufland Rom\u00e2nia<\/p>\n<p>Mai multe detalii despre competi\u021bie sunt disponibile pe\u00a0<a href=\"http:\/\/www.employerbrandingawards.ro\/\">www.employerbrandingawards.ro<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ajuns\u0103 la cea de-a doua editie, gala\u00a0Employer Branding Awards\u00a0ofer\u0103 recunoa\u0219tere proiectelor, campaniilor \u0219i persoanelor care au sus\u021binut dezvoltarea brandului de angajator \u00een cadrul companiilor cu activitate pe pia\u021ba local\u0103. Edi\u021bia din 2023 a avut loc pe\u00a026 septembrie\u00a0la\u00a0Hotel JW Marriott\u00a0din\u00a0Bucure\u0219ti, la finalul zilei, dup\u0103 conferin\u021b\u0103. Competi\u021bia a inclus 16 categorii, dintre care 3 au fost introduse [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[2298],"class_list":["post-45841","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-employer-branding-awards"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-bVn","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=45841"}],"version-history":[{"count":1,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45841\/revisions"}],"predecessor-version":[{"id":45843,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45841\/revisions\/45843"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=45841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=45841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=45841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}