
{"id":45820,"date":"2023-09-04T15:13:39","date_gmt":"2023-09-04T13:13:39","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=45820"},"modified":"2023-09-04T15:13:39","modified_gmt":"2023-09-04T13:13:39","slug":"gpec-summit-30-31-octombrie-dan-ariely-si-mark-schaefer-vin-la-evenimentul-anului-in-e-commerce-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/gpec-summit-30-31-octombrie-dan-ariely-si-mark-schaefer-vin-la-evenimentul-anului-in-e-commerce-digital-marketing\/","title":{"rendered":"GPeC SUMMIT 30-31 Octombrie: Dan Ariely \u0219i Mark Schaefer vin la Evenimentul Anului \u00een E-Commerce &amp; Digital Marketing"},"content":{"rendered":"<p>Cu o traditie de 18 ani, GPeC SUMMIT este considerat cel mai important eveniment de E-Commerce si Digital Marketing din Rom\u00e2nia si Europa de Sud-Est.<\/p>\n<p>Acesta se va desf\u0103\u0219ura \u00een Bucure\u0219ti pe 30-31 octombrie \u0219i reune\u0219te 5 speakeri interna\u021bionali de calibru:\u00a0<strong>Dan Ariely, Mark Schaefer, Martin Greif, Ayat Shukairy\u00a0<\/strong>\u0219i<strong>\u00a0Sam Tomlinson<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-45823 aligncenter\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/Speakeri-GPeC-SUMMIT-Octombrie.png\" alt=\"\" width=\"650\" height=\"541\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/Speakeri-GPeC-SUMMIT-Octombrie.png 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2023\/09\/Speakeri-GPeC-SUMMIT-Octombrie-300x250.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>Potrivit organizatorilor, acestora li se vor al\u0103tura unii din cei mai buni speciali\u0219ti rom\u00e2ni din domeniu. \u00censcrierile la eveniment se fac pe\u00a0<a href=\"http:\/\/www.gpec.ro\/\">www.GPeC.ro<\/a>, iar pre\u021bul unui bilet de acces porne\u0219te de la 89 EUR + TVA\/persoan\u0103 prin oferta Early Bird, valabil\u0103 p\u00e2n\u0103 pe 15 septembrie.<\/p>\n<div class=\"outer-wrapper\">\n<div class=\"ad-wrapper\">\n<div id=\"inread\" data-google-query-id=\"CMqFlviDkYEDFZFm4AodzRYIBA\">\n<p><strong>5 speakeri interna\u021bionali legendari vorbesc de pe scena GPeC SUMMIT pe 31 Octombrie<\/strong><\/p>\n<p><strong>Dan Ariely<\/strong>\u00a0este profesor de psihologie \u0219i economie comportamental\u0103 la Universitatea Duke \u0219i autor a 8 c\u0103r\u021bi din care 3 bestseller, respectiv:\u00a0<em>Predictably Irrational<\/em>,\u00a0<em>The Upside of Irrationality<\/em>,\u00a0<em>The Honest Truth About Dishonesty<\/em>. \u00cen cea mai recent\u0103 carte a sa \u2013\u00a0<em>Misbelief<\/em>\u00a0(2023) \u2013 Dan Ariely studiaz\u0103 \u0219i explic\u0103 ce \u00eei face pe oamenii ra\u021bionali s\u0103 cread\u0103 \u00een lucruri ira\u021bionale. Este membru fondator al\u00a0<em>Center for Advanced Hindsight<\/em>, co-creator al filmului documentar\u00a0<em>(Dis)Honesty: The Truth About Lies<\/em>\u00a0\u0219i aflat \u00een topul Forbes drept\u00a0<em>10 Gurus You Should Know<\/em>.<\/p>\n<p><strong>Mark Schaefer\u00a0<\/strong>este unul dintre cei mai aprecia\u021bi autori, speakeri \u0219i consultan\u021bi de Marketing la nivel global, scriind nu mai pu\u021bin de 9 c\u0103r\u021bi bestseller. \u00cen ultima sa carte \u2013\u00a0<em>Belonging to the Brand: Why Community is the Last Great Marketing Strategy<\/em>\u00a0\u2013 abordeaz\u0103 modalit\u0103\u021bile prin care brand-urile se pot conecta cu clien\u021bii lor \u00een mediul digital. Anul acesta, Mark a fost numit al 3-lea cel mai influent expert \u00een Digital Marketing din lume de c\u0103tre\u00a0<em>Brand24<\/em>\u00a0\u0219i este \u00een Top 10 cei mai \u201c<em>re-tweeted<\/em>\u201d speciali\u0219ti \u00een Marketing de pe Twitter (X). Blogul s\u0103u se afl\u0103 \u00een top 1% din cele mai citite bloguri din lume, iar podcast-ul s\u0103u \u2013\u00a0<em>The Marketing Companion<\/em>\u00a0\u2013 se reg\u0103se\u0219te \u00een top 10 podcast-uri de Marketing pe iTunes.<\/p>\n<p><strong>Martin Greif<\/strong>\u00a0este expert \u00een Digital Marketing, autor \u0219i speaker cu peste 25 de ani de experien\u021b\u0103 \u00een v\u00e2nz\u0103ri \u0219i marketing, fiind pre\u0219edintele\u00a0<em>SiteTuners<\/em>. Militeaz\u0103 pentru ac\u021biunile de responsabilitate social\u0103, este membru \u00een consiliul de administra\u021bie al\u00a0<em>Vincent House<\/em>\u00a0\u2013 organiza\u021bie caritabil\u0103 dedicat\u0103 sprijinirii persoanelor cu probleme de s\u0103n\u0103tate mintal\u0103. Consider\u0103 c\u0103 fiecare om poate avea un impact pozitiv asupra societ\u0103\u021bii \u0219i este dedicat tuturor ac\u021biunilor care conduc c\u0103tre o lume mai bun\u0103.<\/p>\n<div class=\"outer-wrapper\">\n<div class=\"ad-wrapper\">\n<div id=\"inread2\" data-google-query-id=\"CMTtkPiDkYEDFZFm4AodzRYIBA\">\n<p><strong>Ayat Shukairy<\/strong>\u00a0este expert interna\u021bional recunoscut \u00een strategie de marketing \u0219i speaker apreciat la conferin\u021bele de marketing din \u00eentreaga lume. Cu peste 16 ani de experien\u021b\u0103 antreprenorial\u0103, Ayat este co-autorul c\u0103r\u021bii\u00a0<em>Conversion Optimization<\/em>, cea mai bine v\u00e2ndut\u0103 carte de pe Amazon din categoria sa, \u00een care combin\u0103 cercet\u0103ri de marketing inovatoare cu povestiri puternice \u0219i studii de caz pentru a demonstra cum se folosesc aceste principii pentru a crea site-uri web cu o rat\u0103 de conversie ridicat\u0103.<\/p>\n<p><strong>Sam Tomlinson<\/strong>\u00a0are o experien\u021b\u0103 bogat\u0103 \u00een economie, finan\u021be, marketing \u0219i business, fiind Managing Partner \u00een cadrul fondului de investi\u021bii\u00a0<em>W Ventures<\/em>, advisor pentru multiple startup-uri \u0219i profesor \u00een cadrul factult\u0103\u021bilor\u00a0<em>Johns Hopkins Carey Business School<\/em>,\u00a0<em>Georgetown University<\/em>\u00a0\u0219i\u00a0<em>Cabrini University<\/em>. Sam este, de asemenea, EVP (<em>Employee Value Proposition<\/em>) \u00een cadrul\u00a0<em>Warschawski<\/em>\u00a0&#8211; agen\u021bie multipremiat\u0103 \u00een Statele Unite ale Americii, unde conduce echipele de Digital \u0219i Analytics.<\/p>\n<p><strong>GPeC SUMMIT 30 Octombrie: Workshop de Optimizare a Ratei de Conversie cu Martin Greif, SiteTuners<\/strong><\/p>\n<p>Prima zi de GPeC SUMMIT este dedicat\u0103 workshop-ului de Optimizare a Ratei de Conversie, sus\u021binut de Martin Greif (SiteTuners). Acesta se va def\u0103\u0219ura la BT Stup \u00een Bucure\u0219ti, se adreseaz\u0103 startup-urilor, iar pe l\u00e2ng\u0103 conceptele teoretice, aduce \u0219i un modul de analiz\u0103 practic\u0103 a website-urilor participan\u021bilor con\u021bin\u00e2nd recomand\u0103ri aplicate \u00een scopul \u00eembun\u0103t\u0103\u021birii ratei de conversie \u0219i a cre\u0219terii v\u00e2nz\u0103rilor.<\/p>\n<p>Locurile sunt limitate la max. 20 de participan\u021bi, iar taxa de participare este de doar 109 EUR + TVA\/persoan\u0103 p\u00e2n\u0103 pe 15 septembrie 2023.<\/p>\n<p><strong>GPeC SUMMIT 31 Octombrie: Conferin\u021b\u0103, Expo, Gala Premiilor eCommerce, Networking \u0219i Party<\/strong><\/p>\n<p>Cea de a doua zi a evenimentului este dedicat\u0103 Conferin\u021bei GPeC \u0219i se desf\u0103\u0219oar\u0103 la Teatrul Na\u021bional Bucure\u0219ti, fiind un maraton de con\u021binut E-Commerce \u0219i Digital Marketing cu 5 speakeri interna\u021bionali de excep\u021bie \u0219i 15 speciali\u0219ti rom\u00e2ni.<\/p>\n<p>\u00cen paralel cu conferin\u021ba, se desf\u0103\u0219oar\u0103 GPeC Expo \u2013 locul ideal de Networking, Leads &amp; Business Opportunities \u00eentre 30 de furnizori de servicii E-Commerce &amp; Digital Marketing \u0219i participan\u021bii, reprezentan\u021bi ai afacerilor online.<\/p>\n<p>Ziua de 31 octombrie se \u00eencheie cu cea de a 18-a edi\u021bie anual\u0103 a Galei Premiilor eCommerce \u2013 festivitatea de decernare a premiilor \u00een comer\u021bul online rom\u00e2nesc, prezentat\u0103 de Pavel Barto\u0219 \u0219i deschis\u0103 de trupa TAXI. Gala este urmat\u0103 de Networking Party al\u0103turi de elita industriei Digital.<\/p>\n<p>Potrivit organizatorilor, peste 700 de participan\u021bi C-Level sunt a\u0219tepta\u021bi la GPeC SUMMIT 30-31 Octombrie.<\/p>\n<p><strong>\u00censcrieri cu cel mai mic pre\u021b p\u00e2n\u0103 pe 15 septembrie<\/strong><\/p>\n<p>Oferta Early Bird care aduce cele mai mici pre\u021buri la biletele de acces este valabil\u0103 p\u00e2n\u0103 pe 15 septembrie 2023, ora 23:59. Pre\u021burile pornesc de la 89 EUR + TVA\/persoan\u0103. Detaliile despre GPeC SUMMIT \u0219i \u00eenscrierile se reg\u0103sesc pe site-ul organizatorilor: https:\/\/www.gpec.ro\/gpec-summit-octombrie\/<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Cu o traditie de 18 ani, GPeC SUMMIT este considerat cel mai important eveniment de E-Commerce si Digital Marketing din Rom\u00e2nia si Europa de Sud-Est. Acesta se va desf\u0103\u0219ura \u00een Bucure\u0219ti pe 30-31 octombrie \u0219i reune\u0219te 5 speakeri interna\u021bionali de calibru:\u00a0Dan Ariely, Mark Schaefer, Martin Greif, Ayat Shukairy\u00a0\u0219i\u00a0Sam Tomlinson. Potrivit organizatorilor, acestora li se vor [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[723],"class_list":["post-45820","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-gpec-summit"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-bV2","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=45820"}],"version-history":[{"count":3,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45820\/revisions"}],"predecessor-version":[{"id":45824,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/45820\/revisions\/45824"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=45820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=45820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=45820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}