{"id":40929,"date":"2022-04-18T09:44:21","date_gmt":"2022-04-18T07:44:21","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=40929"},"modified":"2022-04-18T09:44:21","modified_gmt":"2022-04-18T07:44:21","slug":"digital-marketing-forum-revine-nu-rata-evenimentul-de-marketing-digital-al-anului","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/digital-marketing-forum-revine-nu-rata-evenimentul-de-marketing-digital-al-anului\/","title":{"rendered":"Digital Marketing Forum revine – Nu rata evenimentul de marketing digital al anului"},"content":{"rendered":"

Provoc\u0103rile cu care oamenii de marketing se confrunt\u0103 ast\u0103zi sunt mai acute ca oric\u00e2nd. Publicul este mai re\u021binut, mai precaut \u0219i se g\u00e2nde\u0219te de dou\u0103 ori \u00eenainte de a-\u0219i cheltui banii. \u00cen acest context, misiunea oamenilor de marketing devine \u0219i mai dificil\u0103. Ei trebuie, de aceea, s\u0103 aib\u0103 la \u00eendem\u00e2n\u0103 at\u00e2t instrumentele, c\u00e2t \u0219i solu\u021biile la orice provocare, pentru a genera valoare \u00een companiile lor.<\/strong><\/p>\n

\"\"<\/p>\n

Digital Marketing Forum<\/strong>, cel mai important eveniment dedicat tendin\u021belor din marketingul digital, revine cu o nou\u0103 edi\u021bie, pe 16-17 mai, \u00een format hibrid, cu audien\u021b\u0103 \u00een sala de conferin\u021b\u0103 a Hotel JW Marriott Bucharest \u0219i una virtual\u0103 deopotriv\u0103. Ca de obicei, evenimentul conecteaz\u0103 comunitatea de marketing la ultimele tendin\u021be, tactici inedite \u0219i oportunit\u0103\u021bi noi \u00een promovarea online.<\/p>\n

\n
De mai bine de 15 ani, Digital Marketing Forum este prima surs\u0103 de know-how, inspira\u021bie \u0219i studii de caz pentru speciali\u0219tii din domeniu. Formarea continu\u0103 este calea pentru a \u021bine pasul cu schimb\u0103rile din marketing \u0219i comunicare. Cele 2 zile ale evenimentului cuprind o conferin\u021b\u0103 \u0219i un training menite s\u0103 ofere participan\u021bilor o imagine de ansamblu asupra celor mai bune oportunit\u0103\u021bi pentru brandurile lor \u0219i instrumentele necesare pentru \u00eembun\u0103t\u0103\u021birea prezen\u021bei \u00een mediul online.<\/div>\n<\/div>\n

ZIUA 1 | Digital Marketing Training | 16 mai<\/p>\n

Prima zi a evenimentului este dedicat\u0103 unui training intensiv de marketing digital pentru profesioni\u0219tii din companiile de toate m\u0103rimile care vor s\u0103 \u00ee\u0219i valideze strategia actual\u0103 \u0219i \u00een acela\u0219i timp s\u0103 afle tactici noi. Practicieni cu activitate recunoscut\u0103 vin cu know-how valoros \u00een cadrul unor sesiuni aplicate, pentru a te ajuta s\u0103-\u021bi dezvol\u021bi aptitudinile, s\u0103 integrezi noi tactici, s\u0103 ajungi \u00een mod creativ la clien\u021bi \u0219i s\u0103 ob\u021bii cele mai bune rezultate.<\/p>\n

Dintre vorbitori: Victor Rotariu (Head of Strategy and Insights, GroupM), Eugen Predescu (Paid Media Managing Director, DWF), Mihai Andrei (Managing Partner, Webdigital), Drago\u0219 Smeu (Founder, Mavericks), C\u0103t\u0103lin Macovei (Founder, Moloso).<\/p>\n

ZIUA 2 | Digital Marketing Conference | 17 mai<\/p>\n

A doua zi a evenimentului aduce \u00eempreun\u0103 speciali\u0219ti locali \u0219i interna\u021bionali recunoscu\u021bi, cu experien\u021b\u0103 \u00een marketingul interactiv \u0219i comunicare online. Conferin\u021ba aduce pe scen\u0103 branduri implicate \u0219i agen\u021bii de renume cu rezultate dovedite, oferind profesioni\u0219tilor din marcom kit-ul de informa\u021bii necesar pentru a face fa\u021b\u0103 provoc\u0103rilor actuale din mediul digital.<\/p>\n

Dintre vorbitori: Lauren\u021biu Ion (Head of Total Connections Planning & Media, PepsiCo Romania), Bogdan \u021aurcanu (Head of Marketing, PRO TV), Gabriela Nanu (Head Of Marketing & Digital Product Gas & Power, OMV Petrom), Patricia Zegreanu (Marketing & Communication Manager, Porsche Romania), Ana Maria Ghiurc\u0103 (Head of Digital Marketing, BCR), Olimpia Norsesovici (Senior Sales Manager, MGID Romania), Sergiu Grui\u021b\u0103 (Industry Director Romania, Teads – The Global Media Platform), Adrian C\u0103l\u0103ra\u0219u (Digital Category Manager, Unilever), Aneta Ple\u0219a (Agency Partner Manager, Google), Andrei Gr\u0103dinaru (Agency Sales Manager, RTB House), Simina Zidaru (Managing Director & Creative Director, Tribal DDB), Mihai C\u0103lu\u0219eriu (Creative Director, Conversion), Robert Dumitru (Deputy General Manager, MTH Digital), Ioana Petrovici (Brand Manager Pepsi, PepsiCo Romania), Victor Stroe (Chief Strategy Officer & Associate Director, Leo Burnett), Gabriel P\u0103tru (Brand Strategists Therefour.io & President IAB Romania).<\/p>\n

Mai multe informa\u021bii despre eveniment, agend\u0103 \u0219i vorbitori sunt disponibile pe\u00a0www.digitalforum.ro<\/a>.<\/p>\n

Digital Marketing Forum este un eveniment organizat de Evensys, realizat \u00een parteneriat cu PepsiCo Romania \u0219i cu sprijinul BCR, Teads – The Global Media Platform, MGID, Skoda, Conversion, RTB House, MTH Digital.<\/p>\n

Despre Evensys<\/strong><\/p>\n

Evensys este o companie de planificare de evenimente, cu peste 16 ani de experien\u021b\u0103 \u00een organizarea de evenimente business. Evensys este specializat\u0103 exclusiv pe dezvoltarea de conferin\u021be \u0219i de seminarii proprii, ce acoper\u0103 \u0219apte domenii de activitate: Marketing & Comunicare, Internet & New Media, Financiar & Investitii, HR, Real Estate, Production \u0219i Retail. Evenimentele organizate trateaz\u0103 tematici actuale, care privesc at\u00e2t industria de business local\u0103, c\u00e2t \u0219i cea din Europa Central\u0103 \u0219i de Sud-Est.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Provoc\u0103rile cu care oamenii de marketing se confrunt\u0103 ast\u0103zi sunt mai acute ca oric\u00e2nd. Publicul este mai re\u021binut, mai precaut \u0219i se g\u00e2nde\u0219te de dou\u0103 ori \u00eenainte de a-\u0219i cheltui banii. \u00cen acest context, misiunea oamenilor de marketing devine \u0219i mai dificil\u0103. Ei trebuie, de aceea, s\u0103 aib\u0103 la \u00eendem\u00e2n\u0103 at\u00e2t instrumentele, c\u00e2t \u0219i solu\u021biile […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,510],"tags":[637],"class_list":["post-40929","post","type-post","status-publish","format-standard","hentry","category-social-media","category-zelist-monitor-release","tag-digital-marketing-forum"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-aE9","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/40929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=40929"}],"version-history":[{"count":4,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/40929\/revisions"}],"predecessor-version":[{"id":40934,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/40929\/revisions\/40934"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=40929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=40929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=40929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}