
{"id":35116,"date":"2021-03-30T11:07:18","date_gmt":"2021-03-30T09:07:18","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=35116"},"modified":"2021-03-30T11:09:36","modified_gmt":"2021-03-30T09:09:36","slug":"participa-la-cel-mai-important-eveniment-de-promovare-online-din-romania","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/participa-la-cel-mai-important-eveniment-de-promovare-online-din-romania\/","title":{"rendered":"Particip\u0103 la cel mai important eveniment de promovare online din Rom\u00e2nia"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-35121\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2021\/03\/comunicat-DMF21.jpg\" alt=\"\" width=\"650\" height=\"433\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2021\/03\/comunicat-DMF21.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2021\/03\/comunicat-DMF21-300x200.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>Anul 2021 este un moment al ac\u021biunii, al campaniilor tactice \u0219i al strategiilor creative \u00een promovarea online. Acum, mai mult ca oric\u00e2nd, oamenii de marketing trebuie s\u0103 fie mereu la zi cu nout\u0103\u021bile \u0219i s\u0103 aib\u0103 la \u00eendem\u00e2n\u0103 at\u00e2t instrumentele, c\u00e2t \u0219i solu\u021biile pentru orice provocare ap\u0103rut\u0103 \u00een promovarea brand-urilor. Mediul digital a devenit un canal \u0219i mai important ast\u0103zi, c\u00e2nd pandemia ne-a for\u021bat s\u0103 comunic\u0103m de la distan\u021b\u0103.<\/p>\n<p>De mai bine de 14 ani, Digital Marketing Forum este prima surs\u0103 de know-how, inspira\u021bie \u0219i studii de caz pentru comunitatea speciali\u0219tilor \u00een promovare online din Rom\u00e2nia. Anul acesta, pe 14 \u0219i 15 aprilie, evenimentul reune\u0219te pe unii dintre cei mai buni practicieni locali \u00een marketing \u0219i vorbitori cu experien\u021b\u0103, pentru a oferi informa\u021bii \u0219i idei noi brand-urilor de pe pia\u021ba noastr\u0103.<\/p>\n<p><strong>ZIUA 1 | Digital Marketing Conference | 14 aprilie<\/strong><\/p>\n<div>Prima zi a evenimentul aduce \u00eempreun\u0103 la Digital Marketing Forum 2021 peste 15 speciali\u0219ti recunoscu\u021bi \u0219i cu experinta \u00een marketing \u0219i comunicare online. Conferin\u021ba pune la dispozi\u021bia oamenilor de marketing kit-ul de informa\u021bii necesar pentru a face fa\u021b\u0103 provoc\u0103rilor \u00een mediul digital.<\/div>\n<div><\/div>\n<div>Evenimentul aduce pe scen\u0103 branduri implicate \u0219i agen\u021bii de renume cu rezultate dovedite, cu un singur motiv: s\u0103 ofere solu\u021bii \u0219i idei adaptate contextului actual.\u00a0<a href=\"https:\/\/www.digitalforum.ro\/conferinta\/#up\" target=\"Alta pagina\" rel=\"nofollow noopener\">Vezi program<\/a>.<\/div>\n<div><\/div>\n<div>Dintre vorbitori: <strong>Laura Barbu<\/strong> (Brand &amp; Marketing Communication Director, Vodafone), <strong>Ana Maria B\u0103jan<\/strong> (Marketing, Business Development &amp; PR Executive Director, Caroli Foods Group), <strong>Patricia Zegreanu<\/strong> (Marketing &amp; Communication Manager, Porsche Rom\u00e2nia),<strong> Alexandru<\/strong> <strong>Mihalache<\/strong> (Head of Digital, UniCredit Bank Rom\u00e2nia), <strong>Mihai Caluseriu<\/strong> (Creative Director, Conversion), <strong>Lauren\u021biu Ion<\/strong> (Sr. Digital &amp; Media Manager Beverages, PepsiCo), <strong>Raluca Du\u021b\u0103<\/strong> (Chief Marketing Officer, L\u2019Oreal Rom\u00e2nia), <strong>Alexandra Caciur<\/strong> (Head of Data &amp; Business Intelligence, Digitas Rom\u00e2nia), <strong>Mihai T\u0103nase<\/strong> (Head of Digital &amp; CRM &#8211; Southern Eastern Europe Cluster, Renault &amp; Dacia), <strong>Gabriel Eremia<\/strong> (Marketing &amp; Product Management Director Arctic), <strong>Claudia Chirilescu<\/strong> (Director General, Spoon), <strong>Alin Vlad<\/strong> (Chief Marketing Officer, Otter Distribution), <strong>Gabriel P\u0103tru<\/strong> (Brand Strategy Consultant, Therefour &amp; Membru Consiliu Director IAB Rom\u00e2nia), <strong>Bogdan Ni\u021bu<\/strong> (General Manager, GMP Webstyler).<\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<div><strong>ZIUA 2 | Digital Marketing Strategy Masterclass | 15 aprilie<\/strong><\/div>\n<div><\/div>\n<div>Ce de-a doua zi a evenimentului este dedicat\u0103 laboratorul de idei unde practicieni cu activitate recunoscut\u0103 \u00een digital marketing vin cu know-how valoros, pentru a te \u00eenva\u021b\u0103 cum s\u0103 implementezi noi tehnologi \u0219i solu\u021bii pe platformele digitale.<\/div>\n<div><\/div>\n<div>Training-ul abordeaz\u0103 aspecte cheie ale marketingului digital, oferind sfaturi despre cum po\u021bi integra noi tactici, cum s\u0103 ajungi \u00een mod creativ la clien\u021bi \u0219i s\u0103 ob\u021bii cele mai bune rezultate.\u00a0<a href=\"https:\/\/www.digitalforum.ro\/training\/#up\" target=\"Alta pagina\" rel=\"nofollow noopener\">Vezi program<\/a>.<\/div>\n<div><\/div>\n<div>Dintre vorbitori: <strong>Raluca Radu<\/strong> (Founder, MTH Digital), <strong>Ionu\u021b Munteanu<\/strong> (Digital Marketing Evangelist &amp; Founder Reefkig, Webdigital, Upgradient), <strong>Ciprian Susanu<\/strong> (General Manager, Dare Digital), <strong>Drago\u0219 Smeu<\/strong> (General Manager, Mavericks), <strong>Mihai Andrei<\/strong> (Managing Partner, WebDigital), <strong>Eugen Predescu<\/strong> (CEO, Canopy Digital), <strong>Cristian Iosub<\/strong> (Digital Platforms Manager, Conversion), <strong>Anabela Luca<\/strong> (Managing Director &amp; Google Certified Trainer, AdLemonade).<\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><strong>OFERT\u0102 SPECIAL\u0102<br \/>\n<\/strong><\/div>\n<div><\/div>\n<div>Fiecare bilet achizi\u021bionat pentru cele 2 zile de eveniment (conferin\u021b\u0103 + training) aduce participan\u021bilor un exemplar al volumului \u201e<a href=\"https:\/\/conectoomail.ro\/aero-new\/ClickService\/a2tpMHVGRVdoS0IrZTNMTS9LWE5QY1k2OFU5MEtBWEFDQVV6Z1haQzdqM0FGT2haakhUZnRRPT0=\" target=\"Alta pagina\" rel=\"nofollow noopener\">Ce ne facem, dom\u2019le, cu influencerii \u0103\u0219tia?<\/a>\u201d, scris de Cristian-China Birta. Cartea este un ghid util celor care desf\u0103\u0219oar\u0103 campanii cu influenceri sau doresc s\u0103 afle mai multe despre fenomenul Influencer Marketing.<\/div>\n<div><\/div>\n<div>Mai multe informa\u021bii despre eveniment, agend\u0103 \u0219i vorbitori sunt disponibile pe www.digitalforum.ro.<\/div>\n<div><\/div>\n<div>Conferin\u021ba este organizat\u0103 sub conceptul evenimentelor \u201efar\u0103 atingere\u201d, ce \u021bin cont de normele de distan\u021bare social\u0103 \u0219i de siguran\u021b\u0103 tuturor persoanelor implicate, de la staff la vorbitori. Conceptul propune vorbitorilor o experien\u021b\u0103 pe scen\u0103 apropiat\u0103 de cea a unei conferin\u021be clasice, g\u00e2ndit\u0103 \u00eens\u0103 ca o apari\u021bie live \u00eentr-un studio TV.<\/div>\n<div><\/div>\n<div>Digital Marketing Forum este un eveniment organizat de Evensys \u00een parteneriat cu UniCredit Bank Rom\u00e2nia, Vodafone Rom\u00e2nia, Skoda Rom\u00e2nia, Conversion, Campofrio \u0219i Answear.<\/div>\n<div><\/div>\n<div><\/div>\n<div><strong>*****<br \/>\n<\/strong><\/div>\n<div><strong>Despre Evensys<\/strong><\/div>\n<div><\/div>\n<div>Evensys este o companie de planificare de evenimente, cu peste 15 ani de experien\u021b\u0103 \u00een organizarea de evenimente business. Evensys este specializat\u0103 exclusiv pe dezvoltarea de conferin\u021be \u0219i de seminarii proprii, ce acoper\u0103 \u0219apte domenii de activitate: Marketing &amp; Comunicare, Internet &amp; New Media, Financiar &amp; Investi\u021bii, HR, Real Estate, Production \u0219i Retail. Evenimentele organizate trateaz\u0103 tematici actuale, care privesc at\u00e2t industria de business local\u0103, c\u00e2t \u0219i cea din Europa Centrala \u0219i de Sud-Est.<\/div>\n<div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Anul 2021 este un moment al ac\u021biunii, al campaniilor tactice \u0219i al strategiilor creative \u00een promovarea online. Acum, mai mult ca oric\u00e2nd, oamenii de marketing trebuie s\u0103 fie mereu la zi cu nout\u0103\u021bile \u0219i s\u0103 aib\u0103 la \u00eendem\u00e2n\u0103 at\u00e2t instrumentele, c\u00e2t \u0219i solu\u021biile pentru orice provocare ap\u0103rut\u0103 \u00een promovarea brand-urilor. Mediul digital a devenit un [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,742],"tags":[637,15,14,907],"class_list":["post-35116","post","type-post","status-publish","format-standard","hentry","category-social-media","category-zelist-research","tag-digital-marketing-forum","tag-monitorizare-social-media","tag-zelist","tag-zelist-monitor"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-98o","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/35116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=35116"}],"version-history":[{"count":7,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/35116\/revisions"}],"predecessor-version":[{"id":35124,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/35116\/revisions\/35124"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=35116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=35116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=35116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}