{"id":28691,"date":"2020-07-28T11:30:47","date_gmt":"2020-07-28T09:30:47","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=28691"},"modified":"2020-07-28T11:30:47","modified_gmt":"2020-07-28T09:30:47","slug":"produsele-locale-in-social-media","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/produsele-locale-in-social-media\/","title":{"rendered":"Produsele locale in social media"},"content":{"rendered":"<p>In ultimul an, interesul pentru produsele locale s-a manifestat prin aparitia a <strong>21.849<\/strong> de mentionari in social media romaneasca. In aceasta analiza nu vom realiza un top al brandurilor romanesti, ci vom trata subiectul in mod general.<\/p>\n<p><strong>Interesul produselor locale a crescut la sfarsitul lunii martie. <\/strong><\/p>\n<p><strong>Cel mai mult s-a discutat despre acest subiect la inceputul lunii aprilie<\/strong><\/p>\n<p>Se observa, in graficul alaturat, ca interesul pentru produsele locale a inceput sa creasca la finalul lunii martie, urmand ca &#8220;varful&#8221; vizbilitatii maxime sa fie inregistat <strong>la inceputului lunii aprilie<\/strong>. Printre subiectele aflate in discutie atunci au fost cliza alimentelor, indemnul Ministrului Agriculturii pentru fermieri, stiri despre persoane publice consumand produse romanesti si indemnuri de a cumpara produse locale.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28696\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_evolutie_mentionari_365zile1.jpg\" alt=\"\" width=\"650\" height=\"281\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_evolutie_mentionari_365zile1.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_evolutie_mentionari_365zile1-300x130.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p><strong>Presa onlie si Facebook &#8211; principalele canale unde s-a disuctat despre produsele locale<\/strong><\/p>\n<p><strong>Presa online<\/strong> <strong>( 40%)<\/strong> impreuna cu <strong>Facebook (38%)\u00a0<\/strong> au fost principalele canale social media unde au aparut cele mai multe din mentionarile produselor locale. Presa a relatat in special declaratiile oficialilor referitoare la produsele si producatorii romani, situatia economica a acestora si strategii de sprijin pentru producatorii locali. Pe Facebook au aparut foarte multe incurajari de a cumpara produse locale, dar si postari de promovare a diferitelor branduri romanesti.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28701\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_distributia_mentionarilor_365zile.jpg\" alt=\"\" width=\"650\" height=\"433\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_distributia_mentionarilor_365zile.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_distributia_mentionarilor_365zile-300x200.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p><strong>Tagcloud-ul<\/strong> urmator prezinta principalele cuvinte aflate in acelasi context lingvistic cu &#8220;produsele locale&#8221;: <strong>calitate, criza, consum, cumparati, economia, Ministru Agriculturii, proaspete, proiect, promovare, putem, romanesc, scoala, Sibiu, sustine, traditionale<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28707\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_tagcloud_365zile1.jpg\" alt=\"\" width=\"650\" height=\"132\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_tagcloud_365zile1.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_tagcloud_365zile1-300x61.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>Top Influencers care au scris despre &#8220;produsele locale&#8221; in ultimul an:<\/p>\n<p><strong>Top Influencers Presa online<\/strong>: <strong>Ager Press,\u00a0 ZF Corporate, Stiri pe Surse<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28710\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse-locale_top_influencers_presa_365zile1.jpg\" alt=\"\" width=\"650\" height=\"438\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse-locale_top_influencers_presa_365zile1.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse-locale_top_influencers_presa_365zile1-300x202.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p><strong>Top Influencers Instagram: Concept a Troi, Bacania Boiereasca, Ada Teicu<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28713\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_inflencers_Instagram_365zile1.jpg\" alt=\"\" width=\"650\" height=\"454\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_inflencers_Instagram_365zile1.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_inflencers_Instagram_365zile1-300x210.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<p><strong>Top Influencers Facebook: La Bacanie, ACC Media Channel, Adrian Oros<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28715\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_influencers_Facebook_365zile1.jpg\" alt=\"\" width=\"650\" height=\"416\" srcset=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_influencers_Facebook_365zile1.jpg 650w, https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2020\/07\/produse_locale_top_influencers_Facebook_365zile1-300x192.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In ultimul an, interesul pentru produsele locale s-a manifestat prin aparitia a 21.849 de mentionari in social media romaneasca. In aceasta analiza nu vom realiza un top al brandurilor romanesti, ci vom trata subiectul in mod general. Interesul produselor locale a crescut la sfarsitul lunii martie. Cel mai mult s-a discutat despre acest subiect la [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,742],"tags":[1343],"class_list":["post-28691","post","type-post","status-publish","format-standard","hentry","category-social-media","category-zelist-research","tag-produse-locale"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-7sL","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/28691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=28691"}],"version-history":[{"count":25,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/28691\/revisions"}],"predecessor-version":[{"id":28722,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/28691\/revisions\/28722"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=28691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=28691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=28691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}