{"id":20899,"date":"2019-05-14T15:33:11","date_gmt":"2019-05-14T13:33:11","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=20899"},"modified":"2019-05-14T15:33:11","modified_gmt":"2019-05-14T13:33:11","slug":"afla-cum-arata-un-brand-puternic-in-era-digitala-la-sales-marketing-conference","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/afla-cum-arata-un-brand-puternic-in-era-digitala-la-sales-marketing-conference\/","title":{"rendered":"Afl\u0103 cum arat\u0103 un brand puternic \u00een era digital\u0103 la Sales & Marketing Conference"},"content":{"rendered":"

\"\"<\/a><\/p>\n

BusinessMark te invit\u0103 la Sales & Marketing Conference pe 24 mai la JW Marriott Grand Hotel Bucure\u0219ti s\u0103 afli ce impact au pove\u0219tile pe care brandurile aleg s\u0103 le spun\u0103. Puterea brandurilor pare a depinde tot mai mult, \u00een ultimii ani, de capacitatea acestora de a construi rela\u021bii. <\/strong><\/p>\n

De la consumator, la parteneri, orice colaborare este acum deschis\u0103 ochiului public. Valorile, atitudinea, experien\u021ba generate – toate sunt elemente esen\u021biale pentru consumatorul modern, bine informat \u0219i agil. \u2018Un brand puternic este unul care genereaz\u0103 consisten\u021b\u0103 \u0219i claritate. Dac\u0103 \u0219tii cu adev\u0103rat ce reprezint\u0103 brandul t\u0103u, iar acest lucru este \u2018infiltrat\u2019 \u00een fiecare echip\u0103 a organiza\u021biei, produsul sau serviciul t\u0103u va c\u0103p\u0103ta forma brandului. Nu exist\u0103 nicio discrepan\u021b\u0103 \u00eentre ce dezvolt\u0103 echipa de produc\u021bie, ce vinde echipa de sales \u0219i ce prime\u0219te clientul.<\/em>\u2019, afirm\u0103 Lisa Krost Meyers, Global Marketing and Brand Manager, Alienware, DELL (USA). Lisa va fi al\u0103turi de noi la Sales & Marketing Conference. Iat\u0103 cine sunt invita\u021bii no\u0219tri: <\/strong><\/p>\n

\u2022 PAULIINA JAMSA<\/strong>, Global Senior Online Marketing Manager, SIEMENS (UK)<\/p>\n

\u2022 LISA KROST MYERS<\/strong>, Global Marketing and Brand Manager, Alienware, DELL (USA)<\/p>\n

\u2022LILIANA CAIMACAN<\/strong>, Business Transformation Strategist \/Professor of practice HULT INTERNATIONAL BUSINESS SCHOOL (UK)<\/p>\n

\u2022CRISTIAN TURCULE\u021a<\/strong>, Regional Development Manager Rom\u00e2nia & Bulgaria, AMREST (STARBUCKS)<\/p>\n

\u2022 MARINA ZARA<\/strong>, Head of Marketing and Communications, METRO CASH & CARRY Rom\u00e2nia<\/p>\n

\u2022 R\u0102ZVAN ORBULESCU<\/strong>, Director Marketing, FRIESLANDCAMPINA Rom\u00e2nia<\/p>\n

\u2022 CRISTINA SIMULESCU<\/strong>, Commercial Activity Leader, IKEA<\/p>\n

\u2022 VIOREL RUSE<\/strong>, Marketing Manager, ING BANK Rom\u00e2nia<\/p>\n

\u2022 C\u0102T\u0102LIN STANCU<\/strong>, Managing Partner, SFERA BUSINESS (moderator)<\/p>\n

\u2022 DANIEL DR\u0102GAN<\/strong> – Managing Partner, BUSINESSMARK (moderator)<\/p>\n

Ace\u0219tia vor aborda principalele teme de discu\u021bie: https:\/\/bit.ly\/2VW3jxr<\/a>. <\/strong><\/p>\n

Mai multe detalii despre conferin\u021ba Sales & Marketing Conference<\/strong> \u0219i modalitatea de \u00eenscriere pute\u021bi afla aici: https:\/\/bit.ly\/2VW3jxr<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

BusinessMark te invit\u0103 la Sales & Marketing Conference pe 24 mai la JW Marriott Grand Hotel Bucure\u0219ti s\u0103 afli ce impact au pove\u0219tile pe care brandurile aleg s\u0103 le spun\u0103. Puterea brandurilor pare a depinde tot mai mult, \u00een ultimii ani, de capacitatea acestora de a construi rela\u021bii. De la consumator, la parteneri, orice colaborare […]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[1062,1316],"class_list":["post-20899","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-businessmark","tag-sales-and-marketing-conference"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-5r5","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/20899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=20899"}],"version-history":[{"count":5,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/20899\/revisions"}],"predecessor-version":[{"id":20905,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/20899\/revisions\/20905"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=20899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=20899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=20899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}