
{"id":18381,"date":"2018-10-22T15:49:42","date_gmt":"2018-10-22T13:49:42","guid":{"rendered":"https:\/\/www.zelist.ro\/blog\/?p=18381"},"modified":"2018-10-22T15:49:42","modified_gmt":"2018-10-22T13:49:42","slug":"top-cele-mai-performante-agentii-de-pr-2018","status":"publish","type":"post","link":"https:\/\/www.zelist.ro\/blog\/top-cele-mai-performante-agentii-de-pr-2018\/","title":{"rendered":"Top cele mai performante agen\u0163ii de PR 2018"},"content":{"rendered":"<p><a href=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2018\/10\/top-10-agentii-de-PR-e1540215606276.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18382\" src=\"https:\/\/www.zelist.ro\/blog\/wp-content\/uploads\/2018\/10\/top-10-agentii-de-PR-e1540215606276.jpg\" alt=\"\" width=\"650\" height=\"686\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><strong>Vineri, 19 Octombrie<\/strong>, \u00een cadrul Galei Biz PR Awards, Biz a lansat rezultatele topului celor mai performante agen\u0163ii de PR, edi\u0163ia 2018, un studiu BIZ \u015fi Unlock Market Research, aflat la a \u015fasea edi\u0163ie.<\/p>\n<p style=\"text-align: justify;\">Anul acesta McCann PR este agen\u021bia care ocup\u0103 prima pozi\u021bie \u00een TOP PR Rom\u00e2nia.<\/p>\n<p style=\"text-align: justify;\">Urm\u0103toarele pozi\u021bii sunt ocupate de MSL The Practice, Golin, Graffiti PR, Rogalski Damaschin Public Relations, GMP PR, SmartPoint, D\u0103escu Bor\u021bun Olteanu, Oxygen PR \u0219i Republika.<\/p>\n<p style=\"text-align: justify;\">Topul agen\u0163iilor de PR din Rom\u00e2nia este realizat \u00een baza colect\u0103rii \u015fi analizei indicatorilor care vizeaz\u0103 m\u0103surarea performan\u0163elor de business ale agen\u0163iilor de PR \u015fi a imaginii pe care acestea o au \u00een r\u00e2ndul companiilor care pl\u0103tesc pentru servicii de consultan\u0163\u0103 \u00een comunicare. La fel ca \u00een edi\u0163iile anterioare, clasamentul nu este doar despre cifre de afaceri, profitabilitate sau fee-uri \u015fi nici doar despre evalu\u0103ri din partea clien\u0163ilor, ci despre toate acestea la un loc, corelate \u00een baza unui algoritm dezvoltat \u00een parteneriat cu compania de cercetare Unlock.<\/p>\n<p style=\"text-align: justify;\">\u00centreg clasamentul \u2013 Top 30 de agen\u021bii de PR \u0219i toat\u0103 metodologia care st\u0103 la baza cercet\u0103rii realizate de Biz \u0219i Unlock Market Research se reg\u0103sesc \u00een Ghidul TOP PR Rom\u00e2nia 2018, disponibil \u00een versiune tip\u0103rit\u0103 \u0219i pdf online. Cartea poate fi comandat\u0103 aici: <a href=\"https:\/\/revistabiz.ro\/bizprawards2018\/top-agentii-de-pr\/https:\/\/revistabiz.ro\/bizprawards2018\/top-agentii-de-pr\/\" target=\"_blank\" rel=\"noopener\">https:\/\/revistabiz.ro\/bizprawards2018\/top-agentii-de-pr\/ <\/a><\/p>\n<p style=\"text-align: justify;\"><strong>Ce cuprinde <a href=\"https:\/\/www.revistabiz.ro\/top-pr-romania-2018\/\" target=\"_blank\" rel=\"noopener\">TOP PR Rom\u00e2nia<\/a><\/strong><\/p>\n<p style=\"text-align: justify;\">Top 30 de agen\u021bii de PR<br \/>\nRezultatelele \u0219i metodologia studiului ajuns la a sasea edi\u021bie<br \/>\nTop agen\u021bii dup\u0103 cifra de afaceri (patru categorii):<br \/>\n\u2022 agen\u021bii cu cifra de afaceri mai mare de un un milion de euro<br \/>\n\u2022 agen\u021bii cu cifra de afaceri \u00eentre 500.000 \u2013 1 mil. euro<br \/>\n\u2022 agen\u021bii cu cifra de afaceri \u00eentre 100.000 \u2013 500.000 euro<br \/>\n\u2022 agen\u021bii cu cifra de afaceri sub 100.000 euro<br \/>\nProfile a peste 50 de agen\u021bii cu informa\u021bii despre ac\u021bionariatul, managementul, serviciile oferite, portofoliul de clien\u021bi \u0219i premiile c\u00e2\u0219tigate de acestea.<\/p>\n<p style=\"text-align: justify;\"><strong>Pe baza studiului prezentat \u00een exclusivitate \u00een cadrul galei &#8220;BizPR Awards&#8221;, au fost acordate urm\u0103toarele premii:<\/strong><\/p>\n<p style=\"text-align: justify;\">Premiul pentru \u201c<strong>Performan\u0163\u0103 \u00een business<\/strong>\u201d &#8211; Graffiti PR<br \/>\n<em>Categoria: agen\u0163ii cu cifr\u0103 de afaceri de peste 1 milion de euro<\/em><\/p>\n<p style=\"text-align: justify;\">Premiul pentru \u201c<strong>Performan\u0163\u0103 \u00een business<\/strong>\u201d &#8211; Seven Media<br \/>\n<em>Categoria agen\u0163ii cu cifr\u0103 de afaceri mai mic\u0103 de 1 milion de euro <\/em><\/p>\n<p style=\"text-align: justify;\">Premiul pentru \u201c<strong>Notorietate \u00een PR<\/strong>\u201d &#8211; Golin Rom\u00e2nia<br \/>\n<em>Categoria agen\u021bii<\/em><\/p>\n<p style=\"text-align: justify;\">Premiul pentru \u201c<strong>Notorietate \u00een PR<\/strong>\u201d &#8211; Eliza Rogalski, Founding Partner, Rogalski Damaschin PR \u0219i Irina Roncea, Deputy Managing Director, Golin Rom\u00e2nia<br \/>\n<em>Categoria profesioni\u0219ti<\/em><\/p>\n<p style=\"text-align: justify;\">Premii speciale:<\/p>\n<p style=\"text-align: justify;\">1. Recunoa\u0219tere pentru contribu\u021bia la dezvoltarea industriei de PR: <strong>GMP PR<\/strong><br \/>\n2. Premiul de excelen\u021b\u0103 pentru contribu\u021bie la dezvoltarea industriei de PR: <strong>Ruxandra Vod\u0103, Corporate Communications Director, Telekom Rom\u00e2nia<\/strong> \u0219i <strong>Dana Oancea, Pre\u0219edinte, Forum for International Communications<\/strong><br \/>\n3. Premiul pentru creativitate \u00een comunicarea institu\u021bional\u0103: <strong>Alexander Peyre Dutrey, Ex Deputy Head of Mission la Ambasada Suediei la Bucure\u0219ti, actualmente Deputy Director \u00een cadrul Ministerului de Afaceri Externe al Suediei<\/strong><br \/>\n4. Premiul pentru cea mai eficient\u0103 campanie de promovare a unei destina\u021bii turistice f\u0103cute de o \u021bar\u0103 \u00een Rom\u00e2nia: <strong>Ministerului Turismului din Israel, reprezentat de Ami Alon, Director pentru Europa de Est \u00een Ministerul Turismului din Israel<\/strong><br \/>\n5. Premiul comunicare sustenabil\u0103 \u0219i implicare \u00een comunitate: <strong>Platforma \u201dDup\u0103 Noi\u201d, ini\u021biat\u0103 de Coca-Cola HBC Rom\u00e2nia<\/strong><br \/>\n6. Premiul pentru creativitate \u00een comunicare: <strong>Campania \u201d5000 de pa\u0219i\u201d \u2013 Rexona \/ Unilever<\/strong> \u0219i <strong>Campania \u201dReginele ne\u0219tiute\u201d pentru promovarea Galei Societ\u0103\u021bii Civile<\/strong><br \/>\n7. Premiul pentru curaj \u0219i perseveren\u021b\u0103: <strong>Chris Simion-Mercurian<\/strong><br \/>\n8. Premiul pentru \u201cCreativitate \u00een PR\u201d: <strong>Golin Rom\u00e2nia<\/strong><\/p>\n<p style=\"text-align: justify;\">Gazda edi\u0163iei Biz PR Awards 2018 a fost Cabral Ibacka.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vineri, 19 Octombrie, \u00een cadrul Galei Biz PR Awards, Biz a lansat rezultatele topului celor mai performante agen\u0163ii de PR, edi\u0163ia 2018, un studiu BIZ \u015fi Unlock Market Research, aflat la a \u015fasea edi\u0163ie. Anul acesta McCann PR este agen\u021bia care ocup\u0103 prima pozi\u021bie \u00een TOP PR Rom\u00e2nia. Urm\u0103toarele pozi\u021bii sunt ocupate de MSL The [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[192],"tags":[1266,1269,1270],"class_list":["post-18381","post","type-post","status-publish","format-standard","hentry","category-comunicate-de-presa","tag-biz-pr-awards","tag-bizpr-awards","tag-top-pr-romania"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1H7ta-4Mt","_links":{"self":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/18381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/comments?post=18381"}],"version-history":[{"count":1,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/18381\/revisions"}],"predecessor-version":[{"id":18383,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/posts\/18381\/revisions\/18383"}],"wp:attachment":[{"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/media?parent=18381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/categories?post=18381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zelist.ro\/blog\/wp-json\/wp\/v2\/tags?post=18381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}